#744BB5#744BB5

#744BB5 is a mid, vivid violet. Relative luminance 0.121; OKLCH L 51.1% C 0.162 H 298.3°. Best body text is #FFFFFF at 6.15:1 contrast (WCAG AA passes).

Color values

HEX	#744BB5
RGB	rgb(116, 75, 181)
HSL	hsl(263, 42%, 50%)
HSV	hsv(263, 59%, 71%)
CMYK	cmyk(35.9%, 58.6%, 0%, 29%)
CIE-LAB	lab(41.34, 40.26, -50.20)
CIE-LCH	lch(41.34, 64.35, 308.73°)
OKLab	oklab(51.14% 0.0768 -0.1424)
OKLCH	oklch(51.14% 0.162 298.3)
XYZ	xyz(18.0570, 12.0811, 45.0877)
Luminance	0.1208 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744BB5 #8CB54B

analogous

#4B57B5 #744BB5 #A94BB5

triadic

#744BB5 #B5744B #4BB574

tetradic

#744BB5 #B54B57 #8CB54B #4BB5A9

square

#744BB5 #B54B57 #8CB54B #4BB5A9

split-complementary

#744BB5 #B5A94B #57B54B

monochromatic

#3C275F #58398A #744BB5 #9576C7 #B7A2D9

Accessibility & contrast

On white

6.15

#744BB5 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.42

#744BB5 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744BB5

6.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744BB5	#FFFFFF	#000000	##FFFFFF
##744BB5	1.00	6.15	3.42	6.15
#FFFFFF	6.15	1.00	21.00	1.00
#000000	3.42	21.00	1.00	21.00
##FFFFFF	6.15	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1262B8

Deuteranopia (green-blind)

#2660B3

Tritanopia (blue-blind)

#656179

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #744bb5;
/* rgb */ color: rgb(116, 75, 181);
/* oklch */ color: oklch(51.1% 0.162 298.3);

Tailwind

colors: {
  custom: {
    50: '#a07fcc',
    500: '#744bb5',
    950: '#000000',
  },
}

SCSS

$custom: #744bb5;
$custom-light: #a07fcc;
$custom-dark: #000000;

JSON

{
  "hex": "#744bb5",
  "rgb": {
    "r": 116,
    "g": 75,
    "b": 181
  },
  "hsl": {
    "h": 263.208,
    "s": 41.732,
    "l": 50.196
  },
  "oklch": {
    "l": 0.5114,
    "c": 0.1618,
    "h": 298.3
  },
  "luminance": 0.12081
}

Semantic roles & 50–950 ramp

primary

#744BB5

secondary

#B3C696

accent

#D256A2

background

#FAF7FC

surface

#F4EEF9

border

#CEC9D2

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #744BB5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →