#744BB2#744BB2

#744BB2 is a mid, vivid violet. Relative luminance 0.120; OKLCH L 50.9% C 0.158 H 299.1°. Best body text is #FFFFFF at 6.19:1 contrast (WCAG AA passes).

Color values

HEX	#744BB2
RGB	rgb(116, 75, 178)
HSL	hsl(264, 41%, 50%)
HSV	hsv(264, 58%, 70%)
CMYK	cmyk(34.8%, 57.9%, 0%, 30.2%)
CIE-LAB	lab(41.15, 39.47, -48.75)
CIE-LCH	lch(41.15, 62.72, 309.00°)
OKLab	oklab(50.94% 0.0768 -0.1382)
OKLCH	oklch(50.94% 0.158 299.1)
XYZ	xyz(17.7525, 11.9593, 43.4839)
Luminance	0.1196 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744BB2 #89B24B

analogous

#4B56B2 #744BB2 #A74BB2

triadic

#744BB2 #B2744B #4BB274

tetradic

#744BB2 #B24B56 #89B24B #4BB2A7

square

#744BB2 #B24B56 #89B24B #4BB2A7

split-complementary

#744BB2 #B2A74B #56B24B

monochromatic

#3C275C #583987 #744BB2 #9575C5 #B6A0D7

Accessibility & contrast

On white

6.19

#744BB2 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.39

#744BB2 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744BB2

6.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744BB2	#FFFFFF	#000000	##FFFFFF
##744BB2	1.00	6.19	3.39	6.19
#FFFFFF	6.19	1.00	21.00	1.00
#000000	3.39	21.00	1.00	21.00
##FFFFFF	6.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1961B5

Deuteranopia (green-blind)

#2A60B0

Tritanopia (blue-blind)

#676077

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #744bb2;
/* rgb */ color: rgb(116, 75, 178);
/* oklch */ color: oklch(50.9% 0.158 299.1);

Tailwind

colors: {
  custom: {
    50: '#a07fca',
    500: '#744bb2',
    950: '#000000',
  },
}

SCSS

$custom: #744bb2;
$custom-light: #a07fca;
$custom-dark: #000000;

JSON

{
  "hex": "#744bb2",
  "rgb": {
    "r": 116,
    "g": 75,
    "b": 178
  },
  "hsl": {
    "h": 263.883,
    "s": 40.711,
    "l": 49.608
  },
  "oklch": {
    "l": 0.50937,
    "c": 0.15806,
    "h": 299.1
  },
  "luminance": 0.1196
}

Semantic roles & 50–950 ramp

primary

#744BB2

secondary

#B1C495

accent

#D157A0

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0A13

muted

#7F7C82

Preview Lab

Preview with #744BB2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →