#744B9D#744B9D

#744B9D is a mid, vivid violet. Relative luminance 0.112; OKLCH L 49.6% C 0.132 H 305.2°. Best body text is #FFFFFF at 6.49:1 contrast (WCAG AA passes).

Color values

HEX#744B9D
RGBrgb(116, 75, 157)
HSLhsl(270, 35%, 45%)
HSVhsv(270, 52%, 62%)
CMYKcmyk(26.1%, 52.2%, 0%, 38.4%)
CIE-LABlab(39.88, 34.07, -38.29)
CIE-LCHlch(39.88, 51.25, 311.66°)
OKLaboklab(49.59% 0.0758 -0.1075)
OKLCHoklch(49.59% 0.132 305.2)
XYZxyz(15.8030, 11.1796, 33.2171)
Luminance0.1118 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744B9D #749D4B
analogous
#4B4B9D #744B9D #9D4B9D
triadic
#744B9D #9D744B #4B9D74
tetradic
#744B9D #9D4B4B #749D4B #4B9D9D
square
#744B9D #9D4B4B #749D4B #4B9D9D
split-complementary
#744B9D #9D9D4B #4B9D4B
monochromatic
#37234A #553774 #744B9D #936CB9 #B196CD

Accessibility & contrast

On white

6.49
#744B9D on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.24
#744B9D on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744B9D
6.49:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744B9D#FFFFFF#000000##FFFFFF
##744B9D1.006.493.246.49
#FFFFFF6.491.0021.001.00
#0000003.2421.001.0021.00
##FFFFFF6.491.0021.001.00

Color blindness preview

Protanopia (red-blind)
#325DA0
Deuteranopia (green-blind)
#3E5E9B
Tritanopia (blue-blind)
#6D5A6D
Achromatopsia (no color)
#5E5E5E

Design tokens & code

CSS
--color: #744b9d;
/* rgb */ color: rgb(116, 75, 157);
/* oklch */ color: oklch(49.6% 0.132 305.2);
Tailwind
colors: {
  custom: {
    50: '#9e7eba',
    500: '#744b9d',
    950: '#000000',
  },
}
SCSS
$custom: #744b9d;
$custom-light: #9e7eba;
$custom-dark: #000000;
JSON
{
  "hex": "#744b9d",
  "rgb": {
    "r": 116,
    "g": 75,
    "b": 157
  },
  "hsl": {
    "h": 270,
    "s": 35.345,
    "l": 45.49
  },
  "oklch": {
    "l": 0.4959,
    "c": 0.13157,
    "h": 305.2
  },
  "luminance": 0.11179
}

Semantic roles & 50–950 ramp

primary
#744B9D
secondary
#A2B98B
accent
#CB5C94
background
#F9F7FB
surface
#F2EEF6
border
#CCC9D0
text
#0F0A12
muted
#7E7C81

Preview Lab

Preview with #744B9D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744B9D Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva