#744ADF#744ADF

#744ADF is a mid, highly saturated violet. Relative luminance 0.139; OKLCH L 54.1% C 0.214 H 290.4°. Best body text is #FFFFFF at 5.54:1 contrast (WCAG AA passes).

Color values

HEX#744ADF
RGBrgb(116, 74, 223)
HSLhsl(257, 70%, 58%)
HSVhsv(257, 67%, 87%)
CMYKcmyk(48%, 66.8%, 0%, 12.5%)
CIE-LABlab(44.14, 52.19, -69.96)
CIE-LCHlch(44.14, 87.28, 306.72°)
OKLaboklab(54.12% 0.0744 -0.2005)
OKLCHoklch(54.12% 0.214 290.4)
XYZxyz(22.9667, 13.9374, 71.2778)
Luminance0.1394 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744ADF #B5DF4A
analogous
#4A6ADF #744ADF #BF4ADF
triadic
#744ADF #DF744A #4ADF74
tetradic
#744ADF #DF4A6A #B5DF4A #4ADFBF
square
#744ADF #DF4A6A #B5DF4A #4ADFBF
split-complementary
#744ADF #DFBF4A #6ADF4A
monochromatic
#3D1A94 #5223C8 #744ADF #9C7EE8 #C4B2F1

Accessibility & contrast

On white

5.54
#744ADF on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.79
#744ADF on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744ADF
5.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744ADF#FFFFFF#000000##FFFFFF
##744ADF1.005.543.795.54
#FFFFFF5.541.0021.001.00
#0000003.7921.001.0021.00
##FFFFFF5.541.0021.001.00

Color blindness preview

Protanopia (red-blind)
#006BE4
Deuteranopia (green-blind)
#0065DC
Tritanopia (blue-blind)
#516F8E
Achromatopsia (no color)
#686868

Design tokens & code

CSS
--color: #744adf;
/* rgb */ color: rgb(116, 74, 223);
/* oklch */ color: oklch(54.1% 0.214 290.4);
Tailwind
colors: {
  custom: {
    50: '#a57fea',
    500: '#744adf',
    950: '#000000',
  },
}
SCSS
$custom: #744adf;
$custom-light: #a57fea;
$custom-dark: #000000;
JSON
{
  "hex": "#744adf",
  "rgb": {
    "r": 116,
    "g": 74,
    "b": 223
  },
  "hsl": {
    "h": 256.913,
    "s": 69.953,
    "l": 58.235
  },
  "oklch": {
    "l": 0.54116,
    "c": 0.21389,
    "h": 290.4
  },
  "luminance": 0.13938
}

Semantic roles & 50–950 ramp

primary
#744ADF
secondary
#CFE0A5
accent
#ED3BBB
background
#FAF7FE
surface
#F4EEFD
border
#CEC9D5
text
#100A16
muted
#7F7C84

Preview Lab

Preview with #744ADF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744ADF Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva