#744ADC#744ADC

#744ADC is a mid, highly saturated violet. Relative luminance 0.138; OKLCH L 53.9% C 0.210 H 290.8°. Best body text is #FFFFFF at 5.59:1 contrast (WCAG AA passes).

Color values

HEX#744ADC
RGBrgb(116, 74, 220)
HSLhsl(257, 68%, 58%)
HSVhsv(257, 66%, 86%)
CMYKcmyk(47.3%, 66.4%, 0%, 13.7%)
CIE-LABlab(43.91, 51.37, -68.63)
CIE-LCHlch(43.91, 85.72, 306.81°)
OKLaboklab(53.88% 0.0748 -0.1966)
OKLCHoklch(53.88% 0.21 290.8)
XYZxyz(22.5659, 13.7770, 69.1665)
Luminance0.1378 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744ADC #B2DC4A
analogous
#4A69DC #744ADC #BD4ADC
triadic
#744ADC #DC744A #4ADC74
tetradic
#744ADC #DC4A69 #B2DC4A #4ADCBD
square
#744ADC #DC4A69 #B2DC4A #4ADCBD
split-complementary
#744ADC #DCBD4A #69DC4A
monochromatic
#3D1C90 #5326C3 #744ADC #9B7DE6 #C3B1F0

Accessibility & contrast

On white

5.59
#744ADC on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.76
#744ADC on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744ADC
5.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744ADC#FFFFFF#000000##FFFFFF
##744ADC1.005.593.765.59
#FFFFFF5.591.0021.001.00
#0000003.7621.001.0021.00
##FFFFFF5.591.0021.001.00

Color blindness preview

Protanopia (red-blind)
#006AE0
Deuteranopia (green-blind)
#0065D9
Tritanopia (blue-blind)
#536E8D
Achromatopsia (no color)
#686868

Design tokens & code

CSS
--color: #744adc;
/* rgb */ color: rgb(116, 74, 220);
/* oklch */ color: oklch(53.9% 0.210 290.8);
Tailwind
colors: {
  custom: {
    50: '#a47fe8',
    500: '#744adc',
    950: '#000000',
  },
}
SCSS
$custom: #744adc;
$custom-light: #a47fe8;
$custom-dark: #000000;
JSON
{
  "hex": "#744adc",
  "rgb": {
    "r": 116,
    "g": 74,
    "b": 220
  },
  "hsl": {
    "h": 257.26,
    "s": 67.593,
    "l": 57.647
  },
  "oklch": {
    "l": 0.53878,
    "c": 0.21037,
    "h": 290.8
  },
  "luminance": 0.13778
}

Semantic roles & 50–950 ramp

primary
#744ADC
secondary
#CDDEA4
accent
#EA3DB9
background
#FAF7FE
surface
#F4EEFD
border
#CEC9D5
text
#100A16
muted
#7F7C84

Preview Lab

Preview with #744ADC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744ADC Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva