#744ADB#744ADB

#744ADB is a mid, highly saturated violet. Relative luminance 0.137; OKLCH L 53.8% C 0.209 H 291.0°. Best body text is #FFFFFF at 5.61:1 contrast (WCAG AA passes).

Color values

HEX#744ADB
RGBrgb(116, 74, 219)
HSLhsl(257, 67%, 57%)
HSVhsv(257, 66%, 86%)
CMYKcmyk(47%, 66.2%, 0%, 14.1%)
CIE-LABlab(43.83, 51.09, -68.18)
CIE-LCHlch(43.83, 85.20, 306.84°)
OKLaboklab(53.8% 0.075 -0.1953)
OKLCHoklch(53.8% 0.209 291)
XYZxyz(22.4338, 13.7242, 68.4711)
Luminance0.1373 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744ADB #B1DB4A
analogous
#4A69DB #744ADB #BC4ADB
triadic
#744ADB #DB744A #4ADB74
tetradic
#744ADB #DB4A69 #B1DB4A #4ADBBC
square
#744ADB #DB4A69 #B1DB4A #4ADBBC
split-complementary
#744ADB #DBBC4A #69DB4A
monochromatic
#3D1C8E #5326C1 #744ADB #9B7DE5 #C2B0EF

Accessibility & contrast

On white

5.61
#744ADB on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.75
#744ADB on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744ADB
5.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744ADB#FFFFFF#000000##FFFFFF
##744ADB1.005.613.755.61
#FFFFFF5.611.0021.001.00
#0000003.7521.001.0021.00
##FFFFFF5.611.0021.001.00

Color blindness preview

Protanopia (red-blind)
#006ADF
Deuteranopia (green-blind)
#0064D8
Tritanopia (blue-blind)
#536E8C
Achromatopsia (no color)
#686868

Design tokens & code

CSS
--color: #744adb;
/* rgb */ color: rgb(116, 74, 219);
/* oklch */ color: oklch(53.8% 0.209 291.0);
Tailwind
colors: {
  custom: {
    50: '#a47fe7',
    500: '#744adb',
    950: '#000000',
  },
}
SCSS
$custom: #744adb;
$custom-light: #a47fe7;
$custom-dark: #000000;
JSON
{
  "hex": "#744adb",
  "rgb": {
    "r": 116,
    "g": 74,
    "b": 219
  },
  "hsl": {
    "h": 257.379,
    "s": 66.82,
    "l": 57.451
  },
  "oklch": {
    "l": 0.53799,
    "c": 0.2092,
    "h": 291
  },
  "luminance": 0.13725
}

Semantic roles & 50–950 ramp

primary
#744ADB
secondary
#CDDEA3
accent
#EA3EB8
background
#FAF7FE
surface
#F4EEFD
border
#CEC9D5
text
#100A16
muted
#7F7C84

Preview Lab

Preview with #744ADB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744ADB Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva