#744AD5#744AD5

#744AD5 is a mid, highly saturated violet. Relative luminance 0.134; OKLCH L 53.3% C 0.202 H 292.0°. Best body text is #FFFFFF at 5.70:1 contrast (WCAG AA passes).

Color values

HEX#744AD5
RGBrgb(116, 74, 213)
HSLhsl(258, 62%, 56%)
HSVhsv(258, 65%, 84%)
CMYKcmyk(45.5%, 65.3%, 0%, 16.5%)
CIE-LABlab(43.38, 49.45, -65.49)
CIE-LCHlch(43.38, 82.06, 307.05°)
OKLaboklab(53.33% 0.0757 -0.1874)
OKLCHoklch(53.33% 0.202 292)
XYZxyz(21.6581, 13.4139, 64.3859)
Luminance0.1341 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744AD5 #ABD54A
analogous
#4A66D5 #744AD5 #B94AD5
triadic
#744AD5 #D5744A #4AD574
tetradic
#744AD5 #D54A66 #ABD54A #4AD5B9
square
#744AD5 #D54A66 #ABD54A #4AD5B9
split-complementary
#744AD5 #D5B94A #66D54A
monochromatic
#3E1F86 #552BB7 #744AD5 #9A7CE1 #C0ADEC

Accessibility & contrast

On white

5.70
#744AD5 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.68
#744AD5 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744AD5
5.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744AD5#FFFFFF#000000##FFFFFF
##744AD51.005.703.685.70
#FFFFFF5.701.0021.001.00
#0000003.6821.001.0021.00
##FFFFFF5.701.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0069D9
Deuteranopia (green-blind)
#0064D2
Tritanopia (blue-blind)
#576B89
Achromatopsia (no color)
#666666

Design tokens & code

CSS
--color: #744ad5;
/* rgb */ color: rgb(116, 74, 213);
/* oklch */ color: oklch(53.3% 0.202 292.0);
Tailwind
colors: {
  custom: {
    50: '#a37fe3',
    500: '#744ad5',
    950: '#000000',
  },
}
SCSS
$custom: #744ad5;
$custom-light: #a37fe3;
$custom-dark: #000000;
JSON
{
  "hex": "#744ad5",
  "rgb": {
    "r": 116,
    "g": 74,
    "b": 213
  },
  "hsl": {
    "h": 258.129,
    "s": 62.332,
    "l": 56.275
  },
  "oklch": {
    "l": 0.53329,
    "c": 0.20211,
    "h": 292
  },
  "luminance": 0.13415
}

Semantic roles & 50–950 ramp

primary
#744AD5
secondary
#C9DAA1
accent
#E542B4
background
#FAF7FE
surface
#F4EEFC
border
#CEC9D5
text
#100A16
muted
#7F7C84

Preview Lab

Preview with #744AD5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744AD5 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva