#744AD2#744AD2

#744AD2 is a mid, vivid violet. Relative luminance 0.133; OKLCH L 53.1% C 0.199 H 292.5°. Best body text is #FFFFFF at 5.75:1 contrast (WCAG AA passes).

Color values

HEX#744AD2
RGBrgb(116, 74, 210)
HSLhsl(259, 60%, 56%)
HSVhsv(259, 65%, 82%)
CMYKcmyk(44.8%, 64.8%, 0%, 17.6%)
CIE-LABlab(43.16, 48.63, -64.13)
CIE-LCHlch(43.16, 80.48, 307.17°)
OKLaboklab(53.1% 0.0761 -0.1834)
OKLCHoklch(53.1% 0.199 292.5)
XYZxyz(21.2809, 13.2630, 62.3990)
Luminance0.1326 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744AD2 #A8D24A
analogous
#4A64D2 #744AD2 #B84AD2
triadic
#744AD2 #D2744A #4AD274
tetradic
#744AD2 #D24A64 #A8D24A #4AD2B8
square
#744AD2 #D24A64 #A8D24A #4AD2B8
split-complementary
#744AD2 #D2B84A #64D24A
monochromatic
#3E2081 #562CB2 #744AD2 #9A7BDE #BFACEA

Accessibility & contrast

On white

5.75
#744AD2 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.65
#744AD2 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744AD2
5.75:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744AD2#FFFFFF#000000##FFFFFF
##744AD21.005.753.655.75
#FFFFFF5.751.0021.001.00
#0000003.6521.001.0021.00
##FFFFFF5.751.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0068D6
Deuteranopia (green-blind)
#0063CF
Tritanopia (blue-blind)
#596A87
Achromatopsia (no color)
#666666

Design tokens & code

CSS
--color: #744ad2;
/* rgb */ color: rgb(116, 74, 210);
/* oklch */ color: oklch(53.1% 0.199 292.5);
Tailwind
colors: {
  custom: {
    50: '#a37fe1',
    500: '#744ad2',
    950: '#000000',
  },
}
SCSS
$custom: #744ad2;
$custom-light: #a37fe1;
$custom-dark: #000000;
JSON
{
  "hex": "#744ad2",
  "rgb": {
    "r": 116,
    "g": 74,
    "b": 210
  },
  "hsl": {
    "h": 258.529,
    "s": 60.177,
    "l": 55.686
  },
  "oklch": {
    "l": 0.53098,
    "c": 0.19854,
    "h": 292.5
  },
  "luminance": 0.13264
}

Semantic roles & 50–950 ramp

primary
#744AD2
secondary
#C7D8A0
accent
#E344B2
background
#FAF7FD
surface
#F4EEFB
border
#CEC9D4
text
#100A15
muted
#7F7C83

Preview Lab

Preview with #744AD2

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744AD2 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva