#744ACD#744ACD
#744ACD is a mid, vivid violet. Relative luminance 0.130; OKLCH L 52.7% C 0.193 H 293.4°. Best body text is #FFFFFF at 5.83:1 contrast (WCAG AA passes).
Color values
| HEX | #744ACD |
|---|---|
| RGB | rgb(116, 74, 205) |
| HSL | hsl(259, 57%, 55%) |
| HSV | hsv(259, 64%, 80%) |
| CMYK | cmyk(43.4%, 63.9%, 0%, 19.6%) |
| CIE-LAB | lab(42.79, 47.26, -61.85) |
| CIE-LCH | lch(42.79, 77.84, 307.39°) |
| OKLab | oklab(52.72% 0.0766 -0.1767) |
| OKLCH | oklch(52.72% 0.193 293.4) |
| XYZ | xyz(20.6677, 13.0178, 59.1695) |
| Luminance | 0.1302 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Bluey Purple
#6241C7
ΔE00 3.88
Bluish Purple
#703BE7
ΔE00 4.37
Light Indigo
#6D5ACF
ΔE00 4.72
Slate Blue
#6A5ACD
ΔE00 4.94
Purpleish Blue
#6140EF
ΔE00 5.39
Iris
#6258C4
ΔE00 5.46
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#744ACD #A3CD4A
analogous
#4A61CD #744ACD #B64ACD
triadic
#744ACD #CD744A #4ACD74
tetradic
#744ACD #CD4A61 #A3CD4A #4ACDB6
square
#744ACD #CD4A61 #A3CD4A #4ACDB6
split-complementary
#744ACD #CDB64A #61CD4A
monochromatic
#3E227B #572FAB #744ACD #997ADA #BEAAE7
Accessibility & contrast
On white
5.83
#744ACD on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.60
#744ACD on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #744ACD
5.83:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##744ACD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##744ACD | 1.00 | 5.83 | 3.60 | 5.83 |
| #FFFFFF | 5.83 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.60 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.83 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0067D1
Deuteranopia (green-blind)
#0063CA
Tritanopia (blue-blind)
#5B6985
Achromatopsia (no color)
#656565
Design tokens & code
CSS
--color: #744acd; /* rgb */ color: rgb(116, 74, 205); /* oklch */ color: oklch(52.7% 0.193 293.4);
Tailwind
colors: {
custom: {
50: '#a27fdd',
500: '#744acd',
950: '#000000',
},
}SCSS
$custom: #744acd; $custom-light: #a27fdd; $custom-dark: #000000;
JSON
{
"hex": "#744acd",
"rgb": {
"r": 116,
"g": 74,
"b": 205
},
"hsl": {
"h": 259.237,
"s": 56.71,
"l": 54.706
},
"oklch": {
"l": 0.52717,
"c": 0.19256,
"h": 293.4
},
"luminance": 0.13018
}Semantic roles & 50–950 ramp
primary
#744ACD
secondary
#C3D59E
accent
#E048AF
background
#FAF7FD
surface
#F4EEFB
border
#CEC9D4
text
#100A15
muted
#7F7C83