#744ACC#744ACC

#744ACC is a mid, vivid violet. Relative luminance 0.130; OKLCH L 52.6% C 0.191 H 293.6°. Best body text is #FFFFFF at 5.84:1 contrast (WCAG AA passes).

Color values

HEX	#744ACC
RGB	rgb(116, 74, 204)
HSL	hsl(259, 56%, 55%)
HSV	hsv(259, 64%, 80%)
CMYK	cmyk(43.1%, 63.7%, 0%, 20%)
CIE-LAB	lab(42.72, 46.99, -61.39)
CIE-LCH	lch(42.72, 77.31, 307.43°)
OKLab	oklab(52.64% 0.0767 -0.1753)
OKLCH	oklch(52.64% 0.191 293.6)
XYZ	xyz(20.5474, 12.9696, 58.5358)
Luminance	0.1297 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744ACC #A2CC4A

analogous

#4A61CC #744ACC #B54ACC

triadic

#744ACC #CC744A #4ACC74

tetradic

#744ACC #CC4A61 #A2CC4A #4ACCB5

square

#744ACC #CC4A61 #A2CC4A #4ACCB5

split-complementary

#744ACC #CCB54A #61CC4A

monochromatic

#3E2279 #5730A9 #744ACC #997AD9 #BDA9E7

Accessibility & contrast

On white

5.84

#744ACC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.59

#744ACC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744ACC

5.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744ACC	#FFFFFF	#000000	##FFFFFF
##744ACC	1.00	5.84	3.59	5.84
#FFFFFF	5.84	1.00	21.00	1.00
#000000	3.59	21.00	1.00	21.00
##FFFFFF	5.84	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0066D0

Deuteranopia (green-blind)

#0063C9

Tritanopia (blue-blind)

#5C6884

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #744acc;
/* rgb */ color: rgb(116, 74, 204);
/* oklch */ color: oklch(52.6% 0.191 293.6);

Tailwind

colors: {
  custom: {
    50: '#a27fdc',
    500: '#744acc',
    950: '#000000',
  },
}

SCSS

$custom: #744acc;
$custom-light: #a27fdc;
$custom-dark: #000000;

JSON

{
  "hex": "#744acc",
  "rgb": {
    "r": 116,
    "g": 74,
    "b": 204
  },
  "hsl": {
    "h": 259.385,
    "s": 56.034,
    "l": 54.51
  },
  "oklch": {
    "l": 0.52642,
    "c": 0.19135,
    "h": 293.6
  },
  "luminance": 0.1297
}

Semantic roles & 50–950 ramp

primary

#744ACC

secondary

#C3D49D

accent

#DF48AF

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#100A15

muted

#7F7C83

Preview Lab

Preview with #744ACC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →