#744AC5#744AC5

#744AC5 is a mid, vivid violet. Relative luminance 0.126; OKLCH L 52.1% C 0.183 H 295.0°. Best body text is #FFFFFF at 5.95:1 contrast (WCAG AA passes).

Color values

HEX	#744AC5
RGB	rgb(116, 74, 197)
HSL	hsl(260, 51%, 53%)
HSV	hsv(260, 62%, 77%)
CMYK	cmyk(41.1%, 62.4%, 0%, 22.7%)
CIE-LAB	lab(42.22, 45.10, -58.14)
CIE-LCH	lch(42.22, 73.58, 307.80°)
OKLab	oklab(52.12% 0.0773 -0.1658)
OKLCH	oklch(52.12% 0.183 295)
XYZ	xyz(19.7266, 12.6413, 54.2132)
Luminance	0.1264 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744AC5 #9BC54A

analogous

#4A5DC5 #744AC5 #B14AC5

triadic

#744AC5 #C5744A #4AC574

tetradic

#744AC5 #C54A5D #9BC54A #4AC5B1

square

#744AC5 #C54A5D #9BC54A #4AC5B1

split-complementary

#744AC5 #C5B14A #5DC54A

monochromatic

#3E2471 #58339F #744AC5 #9878D4 #BBA7E3

Accessibility & contrast

On white

5.95

#744AC5 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.53

#744AC5 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744AC5

5.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744AC5	#FFFFFF	#000000	##FFFFFF
##744AC5	1.00	5.95	3.53	5.95
#FFFFFF	5.95	1.00	21.00	1.00
#000000	3.53	21.00	1.00	21.00
##FFFFFF	5.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0065C9

Deuteranopia (green-blind)

#0062C2

Tritanopia (blue-blind)

#5F6681

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #744ac5;
/* rgb */ color: rgb(116, 74, 197);
/* oklch */ color: oklch(52.1% 0.183 295.0);

Tailwind

colors: {
  custom: {
    50: '#a27fd7',
    500: '#744ac5',
    950: '#000000',
  },
}

SCSS

$custom: #744ac5;
$custom-light: #a27fd7;
$custom-dark: #000000;

JSON

{
  "hex": "#744ac5",
  "rgb": {
    "r": 116,
    "g": 74,
    "b": 197
  },
  "hsl": {
    "h": 260.488,
    "s": 51.464,
    "l": 53.137
  },
  "oklch": {
    "l": 0.52122,
    "c": 0.1829,
    "h": 295
  },
  "luminance": 0.12642
}

Semantic roles & 50–950 ramp

primary

#744AC5

secondary

#BED09B

accent

#DB4DAA

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0A14

muted

#7F7C83

Preview Lab

Preview with #744AC5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →