#744ABD#744ABD
#744ABD is a mid, vivid violet. Relative luminance 0.123; OKLCH L 51.5% C 0.173 H 296.7°. Best body text is #FFFFFF at 6.07:1 contrast (WCAG AA passes).
Color values
| HEX | #744ABD |
|---|---|
| RGB | rgb(116, 74, 189) |
| HSL | hsl(262, 47%, 52%) |
| HSV | hsv(262, 61%, 74%) |
| CMYK | cmyk(38.6%, 60.8%, 0%, 25.9%) |
| CIE-LAB | lab(41.66, 42.95, -54.38) |
| CIE-LCH | lch(41.66, 69.29, 308.30°) |
| OKLab | oklab(51.54% 0.0778 -0.1547) |
| OKLCH | oklch(51.54% 0.173 296.7) |
| XYZ | xyz(18.8342, 12.2844, 49.5131) |
| Luminance | 0.1229 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Bluey Purple
#6241C7
ΔE00 4.29
Royal Purple
#7851A9
ΔE00 4.39
Light Indigo
#6D5ACF
ΔE00 5.73
Slate Blue
#6A5ACD
ΔE00 5.84
Iris
#6258C4
ΔE00 5.85
Bluish Purple
#703BE7
ΔE00 6.35
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#744ABD #93BD4A
analogous
#4A5ABD #744ABD #AE4ABD
triadic
#744ABD #BD744A #4ABD74
tetradic
#744ABD #BD4A5A #93BD4A #4ABDAE
square
#744ABD #BD4A5A #93BD4A #4ABDAE
split-complementary
#744ABD #BDAE4A #5ABD4A
monochromatic
#3D2667 #583694 #744ABD #9677CD #B9A4DE
Accessibility & contrast
On white
6.07
#744ABD on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.46
#744ABD on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #744ABD
6.07:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##744ABD | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##744ABD | 1.00 | 6.07 | 3.46 | 6.07 |
| #FFFFFF | 6.07 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.46 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.07 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#0063C1
Deuteranopia (green-blind)
#1461BA
Tritanopia (blue-blind)
#62637C
Achromatopsia (no color)
#626262
Design tokens & code
CSS
--color: #744abd; /* rgb */ color: rgb(116, 74, 189); /* oklch */ color: oklch(51.5% 0.173 296.7);
Tailwind
colors: {
custom: {
50: '#a17ed2',
500: '#744abd',
950: '#000000',
},
}SCSS
$custom: #744abd; $custom-light: #a17ed2; $custom-dark: #000000;
JSON
{
"hex": "#744abd",
"rgb": {
"r": 116,
"g": 74,
"b": 189
},
"hsl": {
"h": 261.913,
"s": 46.559,
"l": 51.569
},
"oklch": {
"l": 0.51544,
"c": 0.17314,
"h": 296.7
},
"luminance": 0.12285
}Semantic roles & 50–950 ramp
primary
#744ABD
secondary
#B8CB98
accent
#D652A6
background
#FAF7FD
surface
#F4EEFA
border
#CEC9D3
text
#0F0A14
muted
#7F7C83