#744ABC#744ABC

#744ABC is a mid, vivid violet. Relative luminance 0.122; OKLCH L 51.5% C 0.172 H 296.9°. Best body text is #FFFFFF at 6.09:1 contrast (WCAG AA passes).

Color values

HEX#744ABC
RGBrgb(116, 74, 188)
HSLhsl(262, 46%, 51%)
HSVhsv(262, 61%, 74%)
CMYKcmyk(38.3%, 60.6%, 0%, 26.3%)
CIE-LABlab(41.60, 42.68, -53.90)
CIE-LCHlch(41.60, 68.75, 308.37°)
OKLaboklab(51.47% 0.0778 -0.1533)
OKLCHoklch(51.47% 0.172 296.9)
XYZxyz(18.7260, 12.2411, 48.9434)
Luminance0.1224 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744ABC #92BC4A
analogous
#4A59BC #744ABC #AD4ABC
triadic
#744ABC #BC744A #4ABC74
tetradic
#744ABC #BC4A59 #92BC4A #4ABCAD
square
#744ABC #BC4A59 #92BC4A #4ABCAD
split-complementary
#744ABC #BCAD4A #59BC4A
monochromatic
#3D2666 #583693 #744ABC #9677CD #B9A3DD

Accessibility & contrast

On white

6.09
#744ABC on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.45
#744ABC on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744ABC
6.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744ABC#FFFFFF#000000##FFFFFF
##744ABC1.006.093.456.09
#FFFFFF6.091.0021.001.00
#0000003.4521.001.0021.00
##FFFFFF6.091.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0063C0
Deuteranopia (green-blind)
#1761BA
Tritanopia (blue-blind)
#63637C
Achromatopsia (no color)
#626262

Design tokens & code

CSS
--color: #744abc;
/* rgb */ color: rgb(116, 74, 188);
/* oklch */ color: oklch(51.5% 0.172 296.9);
Tailwind
colors: {
  custom: {
    50: '#a17ed1',
    500: '#744abc',
    950: '#000000',
  },
}
SCSS
$custom: #744abc;
$custom-light: #a17ed1;
$custom-dark: #000000;
JSON
{
  "hex": "#744abc",
  "rgb": {
    "r": 116,
    "g": 74,
    "b": 188
  },
  "hsl": {
    "h": 262.105,
    "s": 45.968,
    "l": 51.373
  },
  "oklch": {
    "l": 0.51473,
    "c": 0.17191,
    "h": 296.9
  },
  "luminance": 0.12241
}

Semantic roles & 50–950 ramp

primary
#744ABC
secondary
#B8CA98
accent
#D652A5
background
#FAF7FC
surface
#F4EEF9
border
#CEC9D2
text
#0F0A14
muted
#7F7C82

Preview Lab

Preview with #744ABC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744ABC Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva