#744A8D#744A8D

#744A8D is a mid, moderate violet. Relative luminance 0.105; OKLCH L 48.5% C 0.113 H 311.7°. Best body text is #FFFFFF at 6.76:1 contrast (WCAG AA passes).

Color values

HEX	#744A8D
RGB	rgb(116, 74, 141)
HSL	hsl(278, 31%, 42%)
HSV	hsv(278, 48%, 55%)
CMYK	cmyk(17.7%, 47.5%, 0%, 44.7%)
CIE-LAB	lab(38.78, 30.77, -30.36)
CIE-LCH	lch(38.78, 43.23, 315.38°)
OKLab	oklab(48.49% 0.0753 -0.0844)
OKLCH	oklch(48.49% 0.113 311.7)
XYZ	xyz(14.4581, 10.5339, 26.4657)
Luminance	0.1053 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744A8D #638D4A

analogous

#534A8D #744A8D #8D4A85

triadic

#744A8D #8D744A #4A8D74

tetradic

#744A8D #8D534A #638D4A #4A858D

square

#744A8D #8D534A #638D4A #4A858D

split-complementary

#744A8D #858D4A #4A8D53

monochromatic

#32203D #533565 #744A8D #9366AF #B08EC4

Accessibility & contrast

On white

6.76

#744A8D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.11

#744A8D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #744A8D

6.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744A8D	#FFFFFF	#000000	##FFFFFF
##744A8D	1.00	6.76	3.11	6.76
#FFFFFF	6.76	1.00	21.00	1.00
#000000	3.11	21.00	1.00	21.00
##FFFFFF	6.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3B598F

Deuteranopia (green-blind)

#475C8B

Tritanopia (blue-blind)

#715465

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #744a8d;
/* rgb */ color: rgb(116, 74, 141);
/* oklch */ color: oklch(48.5% 0.113 311.7);

Tailwind

colors: {
  custom: {
    50: '#9d7eae',
    500: '#744a8d',
    950: '#000000',
  },
}

SCSS

$custom: #744a8d;
$custom-light: #9d7eae;
$custom-dark: #000000;

JSON

{
  "hex": "#744a8d",
  "rgb": {
    "r": 116,
    "g": 74,
    "b": 141
  },
  "hsl": {
    "h": 277.612,
    "s": 31.163,
    "l": 42.157
  },
  "oklch": {
    "l": 0.48491,
    "c": 0.11316,
    "h": 311.7
  },
  "luminance": 0.10534
}

Semantic roles & 50–950 ramp

primary

#744A8D

secondary

#94B083

accent

#C76087

background

#F9F7FA

surface

#F2EEF4

border

#CCC9CE

text

#0E0A10

muted

#7E7C7F

Preview Lab

Preview with #744A8D

Body copy rendered with the generated semantic roles for this colour.

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