#7444BF#7444BF

#7444BF is a mid, vivid violet. Relative luminance 0.116; OKLCH L 50.8% C 0.184 H 297.4°. Best body text is #FFFFFF at 6.32:1 contrast (WCAG AA passes).

Color values

HEX	#7444BF
RGB	rgb(116, 68, 191)
HSL	hsl(263, 49%, 51%)
HSV	hsv(263, 64%, 75%)
CMYK	cmyk(39.3%, 64.4%, 0%, 25.1%)
CIE-LAB	lab(40.59, 46.75, -57.29)
CIE-LCH	lch(40.59, 73.94, 309.22°)
OKLab	oklab(50.81% 0.0845 -0.1632)
OKLCH	oklch(50.81% 0.184 297.4)
XYZ	xyz(18.6711, 11.6085, 50.5371)
Luminance	0.1161 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7444BF #8FBF44

analogous

#4451BF #7444BF #B244BF

triadic

#7444BF #BF7444 #44BF74

tetradic

#7444BF #BF4451 #8FBF44 #44BFB2

square

#7444BF #BF4451 #8FBF44 #44BFB2

split-complementary

#7444BF #BFB244 #51BF44

monochromatic

#3D2366 #583293 #7444BF #9672CF #B89FDE

Accessibility & contrast

On white

6.32

#7444BF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.32

#7444BF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7444BF

6.32:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7444BF	#FFFFFF	#000000	##FFFFFF
##7444BF	1.00	6.32	3.32	6.32
#FFFFFF	6.32	1.00	21.00	1.00
#000000	3.32	21.00	1.00	21.00
##FFFFFF	6.32	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0060C3

Deuteranopia (green-blind)

#005EBC

Tritanopia (blue-blind)

#62607B

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #7444bf;
/* rgb */ color: rgb(116, 68, 191);
/* oklch */ color: oklch(50.8% 0.184 297.4);

Tailwind

colors: {
  custom: {
    50: '#a17bd3',
    500: '#7444bf',
    950: '#000000',
  },
}

SCSS

$custom: #7444bf;
$custom-light: #a17bd3;
$custom-dark: #000000;

JSON

{
  "hex": "#7444bf",
  "rgb": {
    "r": 116,
    "g": 68,
    "b": 191
  },
  "hsl": {
    "h": 263.415,
    "s": 49.004,
    "l": 50.784
  },
  "oklch": {
    "l": 0.50806,
    "c": 0.18382,
    "h": 297.4
  },
  "luminance": 0.11609
}

Semantic roles & 50–950 ramp

primary

#7444BF

secondary

#B5CB94

accent

#D94FA3

background

#FAF7FD

surface

#F4EEFA

border

#CEC9D3

text

#0F0914

muted

#7F7B83

Preview Lab

Preview with #7444BF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →