#7443AA#7443AA

#7443AA is a mid, vivid violet. Relative luminance 0.106; OKLCH L 49.2% C 0.160 H 302.9°. Best body text is #FFFFFF at 6.72:1 contrast (WCAG AA passes).

Color values

HEX	#7443AA
RGB	rgb(116, 67, 170)
HSL	hsl(269, 43%, 46%)
HSV	hsv(269, 61%, 67%)
CMYK	cmyk(31.8%, 60.6%, 0%, 33.3%)
CIE-LAB	lab(38.95, 41.87, -47.55)
CIE-LCH	lch(38.95, 63.35, 311.37°)
OKLab	oklab(49.16% 0.087 -0.1346)
OKLCH	oklch(49.16% 0.16 302.9)
XYZ	xyz(16.4637, 10.6296, 39.2068)
Luminance	0.1063 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7443AA #79AA43

analogous

#4345AA #7443AA #A843AA

triadic

#7443AA #AA7443 #43AA74

tetradic

#7443AA #AA4345 #79AA43 #43AAA8

square

#7443AA #AA4345 #79AA43 #43AAA8

split-complementary

#7443AA #AAA843 #45AA43

monochromatic

#382052 #56327E #7443AA #9367C3 #B293D4

Accessibility & contrast

On white

6.72

#7443AA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.13

#7443AA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7443AA

6.72:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7443AA	#FFFFFF	#000000	##FFFFFF
##7443AA	1.00	6.72	3.13	6.72
#FFFFFF	6.72	1.00	21.00	1.00
#000000	3.13	21.00	1.00	21.00
##FFFFFF	6.72	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0B5BAD

Deuteranopia (green-blind)

#285BA8

Tritanopia (blue-blind)

#6A5870

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #7443aa;
/* rgb */ color: rgb(116, 67, 170);
/* oklch */ color: oklch(49.2% 0.160 302.9);

Tailwind

colors: {
  custom: {
    50: '#a079c4',
    500: '#7443aa',
    950: '#000000',
  },
}

SCSS

$custom: #7443aa;
$custom-light: #a079c4;
$custom-dark: #000000;

JSON

{
  "hex": "#7443aa",
  "rgb": {
    "r": 116,
    "g": 67,
    "b": 170
  },
  "hsl": {
    "h": 268.544,
    "s": 43.46,
    "l": 46.471
  },
  "oklch": {
    "l": 0.4916,
    "c": 0.16026,
    "h": 302.9
  },
  "luminance": 0.1063
}

Semantic roles & 50–950 ramp

primary

#7443AA

secondary

#A6C089

accent

#D35597

background

#FAF7FC

surface

#F4EEF8

border

#CEC9D1

text

#0F0913

muted

#7F7B82

Preview Lab

Preview with #7443AA

Body copy rendered with the generated semantic roles for this colour.

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