#744366#744366

#744366 is a mid, moderate pink. Relative luminance 0.087; OKLCH L 45.4% C 0.083 H 338.4°. Best body text is #FFFFFF at 7.67:1 contrast (WCAG AA passes).

Color values

HEX	#744366
RGB	rgb(116, 67, 102)
HSL	hsl(317, 27%, 36%)
HSV	hsv(317, 42%, 45%)
CMYK	cmyk(0%, 42.2%, 12.1%, 54.5%)
CIE-LAB	lab(35.38, 26.63, -11.48)
CIE-LCH	lch(35.38, 28.99, 336.68°)
OKLab	oklab(45.35% 0.0775 -0.0307)
OKLCH	oklch(45.35% 0.083 338.4)
XYZ	xyz(11.6079, 8.6873, 13.6332)
Luminance	0.0869 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#744366 #437451

analogous

#694374 #744366 #74434D

triadic

#744366 #667443 #436674

tetradic

#744366 #746943 #437451 #434D74

square

#744366 #746943 #437451 #434D74

split-complementary

#744366 #4D7443 #437469

monochromatic

#261622 #4D2D44 #744366 #9B5988 #B47DA4

Accessibility & contrast

On white

7.67

#744366 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.74

#744366 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #744366

7.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##744366	#FFFFFF	#000000	##FFFFFF
##744366	1.00	7.67	2.74	7.67
#FFFFFF	7.67	1.00	21.00	1.00
#000000	2.74	21.00	1.00	21.00
##FFFFFF	7.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#444F67

Deuteranopia (green-blind)

#515665

Tritanopia (blue-blind)

#794450

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #744366;
/* rgb */ color: rgb(116, 67, 102);
/* oklch */ color: oklch(45.4% 0.083 338.4);

Tailwind

colors: {
  custom: {
    50: '#9d7891',
    500: '#744366',
    950: '#000000',
  },
}

SCSS

$custom: #744366;
$custom-light: #9d7891;
$custom-dark: #000000;

JSON

{
  "hex": "#744366",
  "rgb": {
    "r": 116,
    "g": 67,
    "b": 102
  },
  "hsl": {
    "h": 317.143,
    "s": 26.776,
    "l": 35.882
  },
  "oklch": {
    "l": 0.4535,
    "c": 0.08334,
    "h": 338.4
  },
  "luminance": 0.08687
}

Semantic roles & 50–950 ramp

primary

#744366

secondary

#739F80

accent

#C38065

background

#F9F7F8

surface

#F2EDF0

border

#CCC8CB

text

#0E090C

muted

#7E7B7D

Preview Lab

Preview with #744366

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →