#7441AC#7441AC
#7441AC is a mid, vivid violet. Relative luminance 0.105; OKLCH L 49.0% C 0.166 H 302.7°. Best body text is #FFFFFF at 6.79:1 contrast (WCAG AA passes).
Color values
| HEX | #7441AC |
|---|---|
| RGB | rgb(116, 65, 172) |
| HSL | hsl(269, 45%, 46%) |
| HSV | hsv(269, 62%, 67%) |
| CMYK | cmyk(32.6%, 62.2%, 0%, 32.5%) |
| CIE-LAB | lab(38.68, 43.46, -49.17) |
| CIE-LCH | lch(38.68, 65.63, 311.47°) |
| OKLab | oklab(49% 0.0894 -0.1394) |
| OKLCH | oklch(49% 0.166 302.7) |
| XYZ | xyz(16.5374, 10.4721, 40.1718) |
| Luminance | 0.1047 (WCAG relative) |
| Temperature | cool |
| Family | violet |
Closest named colors
Royal Purple
#7851A9
ΔE00 4.54
Rebeccapurple
#663399
ΔE00 4.86
Bluey Purple
#6241C7
ΔE00 5.77
Purply
#983FB2
ΔE00 7.08
Purple (survey)
#7E1E9C
ΔE00 7.22
Ocean Blue
#4F42B5
ΔE00 7.34
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#7441AC #79AC41
analogous
#4144AC #7441AC #AA41AC
triadic
#7441AC #AC7441 #41AC74
tetradic
#7441AC #AC4144 #79AC41 #41ACAA
square
#7441AC #AC4144 #79AC41 #41ACAA
split-complementary
#7441AC #ACAA41 #44AC41
monochromatic
#381F53 #563080 #7441AC #9365C5 #B292D6
Accessibility & contrast
On white
6.79
#7441AC on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.09
#7441AC on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #7441AC
6.79:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##7441AC | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##7441AC | 1.00 | 6.79 | 3.09 | 6.79 |
| #FFFFFF | 6.79 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.09 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.79 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#005AAF
Deuteranopia (green-blind)
#225BAA
Tritanopia (blue-blind)
#695770
Achromatopsia (no color)
#5B5B5B
Design tokens & code
CSS
--color: #7441ac; /* rgb */ color: rgb(116, 65, 172); /* oklch */ color: oklch(49.0% 0.166 302.7);
Tailwind
colors: {
custom: {
50: '#a078c5',
500: '#7441ac',
950: '#000000',
},
}SCSS
$custom: #7441ac; $custom-light: #a078c5; $custom-dark: #000000;
JSON
{
"hex": "#7441ac",
"rgb": {
"r": 116,
"g": 65,
"b": 172
},
"hsl": {
"h": 268.598,
"s": 45.148,
"l": 46.471
},
"oklch": {
"l": 0.49004,
"c": 0.16558,
"h": 302.7
},
"luminance": 0.10472
}Semantic roles & 50–950 ramp
primary
#7441AC
secondary
#A6C188
accent
#D55397
background
#FAF7FC
surface
#F4EDF8
border
#CEC8D1
text
#0F0913
muted
#7F7B82