#74409F#74409F

#74409F is a mid, vivid violet. Relative luminance 0.099; OKLCH L 48.0% C 0.152 H 306.8°. Best body text is #FFFFFF at 7.06:1 contrast (WCAG AA passes).

Color values

HEX#74409F
RGBrgb(116, 64, 159)
HSLhsl(273, 43%, 44%)
HSVhsv(273, 60%, 62%)
CMYKcmyk(27%, 59.7%, 0%, 37.6%)
CIE-LABlab(37.63, 40.77, -43.08)
CIE-LCHlch(37.63, 59.32, 313.43°)
OKLaboklab(47.97% 0.0909 -0.1215)
OKLCHoklch(47.97% 0.152 306.8)
XYZxyz(15.2926, 9.8832, 33.8962)
Luminance0.0988 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#74409F #6B9F40
analogous
#44409F #74409F #9F409A
triadic
#74409F #9F7440 #409F74
tetradic
#74409F #9F4440 #6B9F40 #409A9F
square
#74409F #9F4440 #6B9F40 #409A9F
split-complementary
#74409F #9A9F40 #409F44
monochromatic
#341D48 #542E73 #74409F #935EBE #B08AD0

Accessibility & contrast

On white

7.06
#74409F on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.98
#74409F on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74409F
7.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##74409F#FFFFFF#000000##FFFFFF
##74409F1.007.062.987.06
#FFFFFF7.061.0021.001.00
#0000002.9821.001.0021.00
##FFFFFF7.061.0021.001.00

Color blindness preview

Protanopia (red-blind)
#1957A2
Deuteranopia (green-blind)
#30599D
Tritanopia (blue-blind)
#6D5269
Achromatopsia (no color)
#595959

Design tokens & code

CSS
--color: #74409f;
/* rgb */ color: rgb(116, 64, 159);
/* oklch */ color: oklch(48.0% 0.152 306.8);
Tailwind
colors: {
  custom: {
    50: '#9f77bc',
    500: '#74409f',
    950: '#000000',
  },
}
SCSS
$custom: #74409f;
$custom-light: #9f77bc;
$custom-dark: #000000;
JSON
{
  "hex": "#74409f",
  "rgb": {
    "r": 116,
    "g": 64,
    "b": 159
  },
  "hsl": {
    "h": 272.842,
    "s": 42.601,
    "l": 43.725
  },
  "oklch": {
    "l": 0.47973,
    "c": 0.15176,
    "h": 306.8
  },
  "luminance": 0.09883
}

Semantic roles & 50–950 ramp

primary
#74409F
secondary
#9BBB80
accent
#D2558E
background
#FAF7FB
surface
#F3EDF6
border
#CDC8D0
text
#0F0912
muted
#7F7B81

Preview Lab

Preview with #74409F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#74409F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva