#744097#744097

#744097 is a mid, vivid violet. Relative luminance 0.096; OKLCH L 47.5% C 0.142 H 309.6°. Best body text is #FFFFFF at 7.18:1 contrast (WCAG AA passes).

Color values

HEX#744097
RGBrgb(116, 64, 151)
HSLhsl(276, 40%, 42%)
HSVhsv(276, 58%, 59%)
CMYKcmyk(23.2%, 57.6%, 0%, 40.8%)
CIE-LABlab(37.14, 38.85, -39.03)
CIE-LCHlch(37.14, 55.07, 314.86°)
OKLaboklab(47.46% 0.0908 -0.1097)
OKLCHoklch(47.46% 0.142 309.6)
XYZxyz(14.6207, 9.6144, 30.3577)
Luminance0.0961 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#744097 #639740
analogous
#494097 #744097 #97408F
triadic
#744097 #977440 #409774
tetradic
#744097 #974940 #639740 #408F97
square
#744097 #974940 #639740 #408F97
split-complementary
#744097 #8F9740 #409749
monochromatic
#321C41 #532E6C #744097 #935BB9 #B086CC

Accessibility & contrast

On white

7.18
#744097 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.92
#744097 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #744097
7.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##744097#FFFFFF#000000##FFFFFF
##7440971.007.182.927.18
#FFFFFF7.181.0021.001.00
#0000002.9221.001.0021.00
##FFFFFF7.181.0021.001.00

Color blindness preview

Protanopia (red-blind)
#23559A
Deuteranopia (green-blind)
#375895
Tritanopia (blue-blind)
#6F5065
Achromatopsia (no color)
#575757

Design tokens & code

CSS
--color: #744097;
/* rgb */ color: rgb(116, 64, 151);
/* oklch */ color: oklch(47.5% 0.142 309.6);
Tailwind
colors: {
  custom: {
    50: '#9e77b6',
    500: '#744097',
    950: '#000000',
  },
}
SCSS
$custom: #744097;
$custom-light: #9e77b6;
$custom-dark: #000000;
JSON
{
  "hex": "#744097",
  "rgb": {
    "r": 116,
    "g": 64,
    "b": 151
  },
  "hsl": {
    "h": 275.862,
    "s": 40.465,
    "l": 42.157
  },
  "oklch": {
    "l": 0.47456,
    "c": 0.14235,
    "h": 309.6
  },
  "luminance": 0.09614
}

Semantic roles & 50–950 ramp

primary
#744097
secondary
#94B67D
accent
#D05788
background
#FAF7FB
surface
#F3EDF6
border
#CDC8D0
text
#0F0911
muted
#7F7B80

Preview Lab

Preview with #744097

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#744097 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva