#74404C#74404C

#74404C is a dark, moderate red. Relative luminance 0.079; OKLCH L 43.8% C 0.074 H 5.7°. Best body text is #FFFFFF at 8.14:1 contrast (WCAG AA passes).

Color values

HEX	#74404C
RGB	rgb(116, 64, 76)
HSL	hsl(346, 29%, 35%)
HSV	hsv(346, 45%, 45%)
CMYK	cmyk(0%, 44.8%, 34.5%, 54.5%)
CIE-LAB	lab(33.78, 24.13, 2.70)
CIE-LCH	lch(33.78, 24.28, 6.39°)
OKLab	oklab(43.85% 0.0732 0.0073)
OKLCH	oklch(43.85% 0.074 5.7)
XYZ	xyz(10.3408, 7.9024, 7.8168)
Luminance	0.0790 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74404C #407468

analogous

#744066 #74404C #744E40

triadic

#74404C #4C7440 #404C74

tetradic

#74404C #667440 #407468 #4E4074

square

#74404C #667440 #407468 #4E4074

split-complementary

#74404C #40744E #406674

monochromatic

#251418 #4D2A32 #74404C #9B5666 #B57987

Accessibility & contrast

On white

8.14

#74404C on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.58

#74404C on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74404C

8.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74404C	#FFFFFF	#000000	##FFFFFF
##74404C	1.00	8.14	2.58	8.14
#FFFFFF	8.14	1.00	21.00	1.00
#000000	2.58	21.00	1.00	21.00
##FFFFFF	8.14	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#49494C

Deuteranopia (green-blind)

#55534B

Tritanopia (blue-blind)

#7C3C44

Achromatopsia (no color)

#4F4F4F

Design tokens & code

CSS

--color: #74404c;
/* rgb */ color: rgb(116, 64, 76);
/* oklch */ color: oklch(43.8% 0.074 5.7);

Tailwind

colors: {
  custom: {
    50: '#9e767e',
    500: '#74404c',
    950: '#000000',
  },
}

SCSS

$custom: #74404c;
$custom-light: #9e767e;
$custom-dark: #000000;

JSON

{
  "hex": "#74404c",
  "rgb": {
    "r": 116,
    "g": 64,
    "b": 76
  },
  "hsl": {
    "h": 346.154,
    "s": 28.889,
    "l": 35.294
  },
  "oklch": {
    "l": 0.43849,
    "c": 0.07354,
    "h": 5.7
  },
  "luminance": 0.07902
}

Semantic roles & 50–950 ramp

primary

#74404C

secondary

#70A095

accent

#C5AE63

background

#F9F7F7

surface

#F2EDEE

border

#CCC8C9

text

#0F0809

muted

#7E7B7B

Preview Lab

Preview with #74404C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →