#74403B#74403B
#74403B is a dark, moderate red. Relative luminance 0.077; OKLCH L 43.4% C 0.073 H 26.3°. Best body text is #FFFFFF at 8.27:1 contrast (WCAG AA passes).
Color values
| HEX | #74403B |
|---|---|
| RGB | rgb(116, 64, 59) |
| HSL | hsl(5, 33%, 34%) |
| HSV | hsv(5, 49%, 45%) |
| CMYK | cmyk(0%, 44.8%, 49.1%, 54.5%) |
| CIE-LAB | lab(33.34, 21.98, 12.96) |
| CIE-LCH | lch(33.34, 25.52, 30.52°) |
| OKLab | oklab(43.37% 0.0658 0.0326) |
| OKLCH | oklch(43.37% 0.073 26.3) |
| XYZ | xyz(9.8259, 7.6965, 5.1049) |
| Luminance | 0.0770 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Purple Brown
#673A3F
ΔE00 5.57
Purplish Brown
#6B4247
ΔE00 5.73
Wine
#722F37
ΔE00 6.36
Brownish Purple
#76424E
ΔE00 7.46
Red Brown
#8B2E16
ΔE00 11.15
Brownish Red
#9E3623
ΔE00 11.73
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#74403B #3B6F74
analogous
#743B53 #74403B #745D3B
triadic
#74403B #3B7440 #403B74
tetradic
#74403B #53743B #3B6F74 #5D3B74
square
#74403B #53743B #3B6F74 #5D3B74
split-complementary
#74403B #3B745D #3B5374
monochromatic
#231312 #4B2A26 #74403B #9D5650 #B77872
Accessibility & contrast
On white
8.27
#74403B on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.54
#74403B on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #74403B
8.27:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##74403B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##74403B | 1.00 | 8.27 | 2.54 | 8.27 |
| #FFFFFF | 8.27 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.54 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 8.27 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C483A
Deuteranopia (green-blind)
#58533A
Tritanopia (blue-blind)
#7E393F
Achromatopsia (no color)
#4E4E4E
Design tokens & code
CSS
--color: #74403b; /* rgb */ color: rgb(116, 64, 59); /* oklch */ color: oklch(43.4% 0.073 26.3);
Tailwind
colors: {
custom: {
50: '#9f7671',
500: '#74403b',
950: '#000000',
},
}SCSS
$custom: #74403b; $custom-light: #9f7671; $custom-dark: #000000;
JSON
{
"hex": "#74403b",
"rgb": {
"r": 116,
"g": 64,
"b": 59
},
"hsl": {
"h": 5.263,
"s": 32.571,
"l": 34.314
},
"oklch": {
"l": 0.43373,
"c": 0.07342,
"h": 26.3
},
"luminance": 0.07696
}Semantic roles & 50–950 ramp
primary
#74403B
secondary
#6A9CA1
accent
#BFC95F
background
#FAF7F6
surface
#F3EDEC
border
#CDC8C7
text
#0F0807
muted
#7F7B7A