#743BB9#743BB9

#743BB9 is a mid, vivid violet. Relative luminance 0.103; OKLCH L 49.1% C 0.189 H 300.2°. Best body text is #FFFFFF at 6.84:1 contrast (WCAG AA passes).

Color values

HEX#743BB9
RGBrgb(116, 59, 185)
HSLhsl(267, 52%, 48%)
HSVhsv(267, 68%, 73%)
CMYKcmyk(37.3%, 68.1%, 0%, 27.5%)
CIE-LABlab(38.45, 49.86, -57.23)
CIE-LCHlch(38.45, 75.90, 311.06°)
OKLaboklab(49.13% 0.095 -0.163)
OKLCHoklch(49.13% 0.189 300.2)
XYZxyz(17.5212, 10.3436, 46.9629)
Luminance0.1034 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#743BB9 #80B93B
analogous
#3B41B9 #743BB9 #B33BB9
triadic
#743BB9 #B9743B #3BB974
tetradic
#743BB9 #B93B41 #80B93B #3BB9B3
square
#743BB9 #B93B41 #80B93B #3BB9B3
split-complementary
#743BB9 #B9B33B #41B93B
monochromatic
#3A1D5C #572C8B #743BB9 #9464CD #B492DC

Accessibility & contrast

On white

6.84
#743BB9 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.07
#743BB9 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #743BB9
6.84:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##743BB9#FFFFFF#000000##FFFFFF
##743BB91.006.843.076.84
#FFFFFF6.841.0021.001.00
#0000003.0721.001.0021.00
##FFFFFF6.841.0021.001.00

Color blindness preview

Protanopia (red-blind)
#005ABD
Deuteranopia (green-blind)
#005AB6
Tritanopia (blue-blind)
#655875
Achromatopsia (no color)
#5B5B5B

Design tokens & code

CSS
--color: #743bb9;
/* rgb */ color: rgb(116, 59, 185);
/* oklch */ color: oklch(49.1% 0.189 300.2);
Tailwind
colors: {
  custom: {
    50: '#a175cf',
    500: '#743bb9',
    950: '#000000',
  },
}
SCSS
$custom: #743bb9;
$custom-light: #a175cf;
$custom-dark: #000000;
JSON
{
  "hex": "#743bb9",
  "rgb": {
    "r": 116,
    "g": 59,
    "b": 185
  },
  "hsl": {
    "h": 267.143,
    "s": 51.639,
    "l": 47.843
  },
  "oklch": {
    "l": 0.49133,
    "c": 0.18871,
    "h": 300.2
  },
  "luminance": 0.10344
}

Semantic roles & 50–950 ramp

primary
#743BB9
secondary
#ABC788
accent
#DB4D9B
background
#FAF7FC
surface
#F4EDF9
border
#CEC8D2
text
#0F0914
muted
#7F7B82

Preview Lab

Preview with #743BB9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#743BB9 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva