#7439B7#7439B7

#7439B7 is a mid, vivid violet. Relative luminance 0.101; OKLCH L 48.7% C 0.189 H 301.0°. Best body text is #FFFFFF at 6.97:1 contrast (WCAG AA passes).

Color values

HEX	#7439B7
RGB	rgb(116, 57, 183)
HSL	hsl(268, 53%, 47%)
HSV	hsv(268, 69%, 72%)
CMYK	cmyk(36.6%, 68.9%, 0%, 28.2%)
CIE-LAB	lab(37.95, 50.35, -56.87)
CIE-LCH	lch(37.95, 75.95, 311.52°)
OKLab	oklab(48.72% 0.0974 -0.162)
OKLCH	oklch(48.72% 0.189 301)
XYZ	xyz(17.2108, 10.0580, 45.8252)
Luminance	0.1006 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7439B7 #7CB739

analogous

#393DB7 #7439B7 #B339B7

triadic

#7439B7 #B77439 #39B774

tetradic

#7439B7 #B7393D #7CB739 #39B7B3

square

#7439B7 #B7393D #7CB739 #39B7B3

split-complementary

#7439B7 #B7B339 #3DB739

monochromatic

#391C5A #562A88 #7439B7 #9360CD #B38EDC

Accessibility & contrast

On white

6.97

#7439B7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.01

#7439B7 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7439B7

6.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7439B7	#FFFFFF	#000000	##FFFFFF
##7439B7	1.00	6.97	3.01	6.97
#FFFFFF	6.97	1.00	21.00	1.00
#000000	3.01	21.00	1.00	21.00
##FFFFFF	6.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059BB

Deuteranopia (green-blind)

#0059B4

Tritanopia (blue-blind)

#655773

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #7439b7;
/* rgb */ color: rgb(116, 57, 183);
/* oklch */ color: oklch(48.7% 0.189 301.0);

Tailwind

colors: {
  custom: {
    50: '#a174cd',
    500: '#7439b7',
    950: '#000000',
  },
}

SCSS

$custom: #7439b7;
$custom-light: #a174cd;
$custom-dark: #000000;

JSON

{
  "hex": "#7439b7",
  "rgb": {
    "r": 116,
    "g": 57,
    "b": 183
  },
  "hsl": {
    "h": 268.095,
    "s": 52.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.48724,
    "c": 0.18902,
    "h": 301
  },
  "luminance": 0.10058
}

Semantic roles & 50–950 ramp

primary

#7439B7

secondary

#A8C785

accent

#DC4C98

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#0F0814

muted

#7F7B82

Preview Lab

Preview with #7439B7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →