#74396F#74396F

#74396F is a dark, moderate purple. Relative luminance 0.078; OKLCH L 44.1% C 0.111 H 330.5°. Best body text is #FFFFFF at 8.21:1 contrast (WCAG AA passes).

Color values

HEX#74396F
RGBrgb(116, 57, 111)
HSLhsl(305, 34%, 34%)
HSVhsv(305, 51%, 45%)
CMYKcmyk(0%, 50.9%, 4.3%, 54.5%)
CIE-LABlab(33.54, 34.03, -19.98)
CIE-LCHlch(33.54, 39.46, 329.58°)
OKLaboklab(44.1% 0.0963 -0.0545)
OKLCHoklch(44.1% 0.111 330.5)
XYZxyz(11.5347, 7.7876, 15.9315)
Luminance0.0779 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#74396F #39743E
analogous
#5C3974 #74396F #743952
triadic
#74396F #6F7439 #396F74
tetradic
#74396F #745C39 #39743E #395274
square
#74396F #745C39 #39743E #395274
split-complementary
#74396F #527439 #39745C
monochromatic
#221120 #4B2548 #74396F #9D4D96 #B86FB2

Accessibility & contrast

On white

8.21
#74396F on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.56
#74396F on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74396F
8.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##74396F#FFFFFF#000000##FFFFFF
##74396F1.008.212.568.21
#FFFFFF8.211.0021.001.00
#0000002.5621.001.0021.00
##FFFFFF8.211.0021.001.00

Color blindness preview

Protanopia (red-blind)
#364A71
Deuteranopia (green-blind)
#47526D
Tritanopia (blue-blind)
#783E4F
Achromatopsia (no color)
#4F4F4F

Design tokens & code

CSS
--color: #74396f;
/* rgb */ color: rgb(116, 57, 111);
/* oklch */ color: oklch(44.1% 0.111 330.5);
Tailwind
colors: {
  custom: {
    50: '#9e7298',
    500: '#74396f',
    950: '#000000',
  },
}
SCSS
$custom: #74396f;
$custom-light: #9e7298;
$custom-dark: #000000;
JSON
{
  "hex": "#74396f",
  "rgb": {
    "r": 116,
    "g": 57,
    "b": 111
  },
  "hsl": {
    "h": 305.085,
    "s": 34.104,
    "l": 33.922
  },
  "oklch": {
    "l": 0.44101,
    "c": 0.11063,
    "h": 330.5
  },
  "luminance": 0.07787
}

Semantic roles & 50–950 ramp

primary
#74396F
secondary
#67A26C
accent
#CA675E
background
#F9F7F9
surface
#F2EDF2
border
#CCC8CC
text
#0E080D
muted
#7E7B7E

Preview Lab

Preview with #74396F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#74396F Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva