#74396B#74396B

#74396B is a dark, moderate purple. Relative luminance 0.077; OKLCH L 43.9% C 0.107 H 333.2°. Best body text is #FFFFFF at 8.27:1 contrast (WCAG AA passes).

Color values

HEX#74396B
RGBrgb(116, 57, 107)
HSLhsl(309, 34%, 34%)
HSVhsv(309, 51%, 45%)
CMYKcmyk(0%, 50.9%, 7.8%, 54.5%)
CIE-LABlab(33.35, 33.27, -17.73)
CIE-LCHlch(33.35, 37.70, 331.94°)
OKLaboklab(43.91% 0.0954 -0.0481)
OKLCHoklch(43.91% 0.107 333.2)
XYZxyz(11.3194, 7.7015, 14.7974)
Luminance0.0770 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#74396B #397442
analogous
#603974 #74396B #74394E
triadic
#74396B #6B7439 #396B74
tetradic
#74396B #746039 #397442 #394E74
square
#74396B #746039 #397442 #394E74
split-complementary
#74396B #4E7439 #397460
monochromatic
#22111F #4B2545 #74396B #9D4D91 #B86FAD

Accessibility & contrast

On white

8.27
#74396B on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.54
#74396B on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74396B
8.27:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##74396B#FFFFFF#000000##FFFFFF
##74396B1.008.272.548.27
#FFFFFF8.271.0021.001.00
#0000002.5421.001.0021.00
##FFFFFF8.271.0021.001.00

Color blindness preview

Protanopia (red-blind)
#38496D
Deuteranopia (green-blind)
#495269
Tritanopia (blue-blind)
#793D4D
Achromatopsia (no color)
#4E4E4E

Design tokens & code

CSS
--color: #74396b;
/* rgb */ color: rgb(116, 57, 107);
/* oklch */ color: oklch(43.9% 0.107 333.2);
Tailwind
colors: {
  custom: {
    50: '#9e7295',
    500: '#74396b',
    950: '#000000',
  },
}
SCSS
$custom: #74396b;
$custom-light: #9e7295;
$custom-dark: #000000;
JSON
{
  "hex": "#74396b",
  "rgb": {
    "r": 116,
    "g": 57,
    "b": 107
  },
  "hsl": {
    "h": 309.153,
    "s": 34.104,
    "l": 33.922
  },
  "oklch": {
    "l": 0.43905,
    "c": 0.10684,
    "h": 333.2
  },
  "luminance": 0.07701
}

Semantic roles & 50–950 ramp

primary
#74396B
secondary
#67A270
accent
#CA6E5E
background
#F9F7F9
surface
#F2EDF1
border
#CCC8CB
text
#0E080D
muted
#7E7B7E

Preview Lab

Preview with #74396B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#74396B Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva