#7438BC#7438BC

#7438BC is a mid, vivid violet. Relative luminance 0.102; OKLCH L 49.0% C 0.196 H 299.9°. Best body text is #FFFFFF at 6.92:1 contrast (WCAG AA passes).

Color values

HEX	#7438BC
RGB	rgb(116, 56, 188)
HSL	hsl(267, 54%, 48%)
HSV	hsv(267, 70%, 74%)
CMYK	cmyk(38.3%, 70.2%, 0%, 26.3%)
CIE-LAB	lab(38.15, 52.08, -59.48)
CIE-LCH	lch(38.15, 79.06, 311.20°)
OKLab	oklab(48.99% 0.0977 -0.1697)
OKLCH	oklch(48.99% 0.196 299.9)
XYZ	xyz(17.6915, 10.1720, 48.5985)
Luminance	0.1017 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7438BC #80BC38

analogous

#383EBC #7438BC #B638BC

triadic

#7438BC #BC7438 #38BC74

tetradic

#7438BC #BC383E #80BC38 #38BCB6

square

#7438BC #BC383E #80BC38 #38BCB6

split-complementary

#7438BC #BCB638 #3EBC38

monochromatic

#3A1C5E #572A8D #7438BC #9461D0 #B490DE

Accessibility & contrast

On white

6.92

#7438BC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.03

#7438BC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7438BC

6.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7438BC	#FFFFFF	#000000	##FFFFFF
##7438BC	1.00	6.92	3.03	6.92
#FFFFFF	6.92	1.00	21.00	1.00
#000000	3.03	21.00	1.00	21.00
##FFFFFF	6.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059C0

Deuteranopia (green-blind)

#0059B9

Tritanopia (blue-blind)

#645876

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #7438bc;
/* rgb */ color: rgb(116, 56, 188);
/* oklch */ color: oklch(49.0% 0.196 299.9);

Tailwind

colors: {
  custom: {
    50: '#a273d1',
    500: '#7438bc',
    950: '#000000',
  },
}

SCSS

$custom: #7438bc;
$custom-light: #a273d1;
$custom-dark: #000000;

JSON

{
  "hex": "#7438bc",
  "rgb": {
    "r": 116,
    "g": 56,
    "b": 188
  },
  "hsl": {
    "h": 267.273,
    "s": 54.098,
    "l": 47.843
  },
  "oklch": {
    "l": 0.48987,
    "c": 0.19577,
    "h": 299.9
  },
  "luminance": 0.10172
}

Semantic roles & 50–950 ramp

primary

#7438BC

secondary

#ABC987

accent

#DD4A9B

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100814

muted

#7F7B82

Preview Lab

Preview with #7438BC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →