#7438BB#7438BB

#7438BB is a mid, vivid violet. Relative luminance 0.101; OKLCH L 48.9% C 0.195 H 300.2°. Best body text is #FFFFFF at 6.94:1 contrast (WCAG AA passes).

Color values

HEX	#7438BB
RGB	rgb(116, 56, 187)
HSL	hsl(267, 54%, 48%)
HSV	hsv(267, 70%, 73%)
CMYK	cmyk(38%, 70.1%, 0%, 26.7%)
CIE-LAB	lab(38.07, 51.83, -59.02)
CIE-LCH	lch(38.07, 78.55, 311.29°)
OKLab	oklab(48.91% 0.0978 -0.1683)
OKLCH	oklch(48.91% 0.195 300.2)
XYZ	xyz(17.5841, 10.1290, 48.0328)
Luminance	0.1013 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7438BB #7FBB38

analogous

#383EBB #7438BB #B538BB

triadic

#7438BB #BB7438 #38BB74

tetradic

#7438BB #BB383E #7FBB38 #38BBB5

square

#7438BB #BB383E #7FBB38 #38BBB5

split-complementary

#7438BB #BBB538 #3EBB38

monochromatic

#3A1C5D #572A8C #7438BB #9361D0 #B390DE

Accessibility & contrast

On white

6.94

#7438BB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.03

#7438BB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7438BB

6.94:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7438BB	#FFFFFF	#000000	##FFFFFF
##7438BB	1.00	6.94	3.03	6.94
#FFFFFF	6.94	1.00	21.00	1.00
#000000	3.03	21.00	1.00	21.00
##FFFFFF	6.94	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0059BF

Deuteranopia (green-blind)

#0059B8

Tritanopia (blue-blind)

#645875

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #7438bb;
/* rgb */ color: rgb(116, 56, 187);
/* oklch */ color: oklch(48.9% 0.195 300.2);

Tailwind

colors: {
  custom: {
    50: '#a273d0',
    500: '#7438bb',
    950: '#000000',
  },
}

SCSS

$custom: #7438bb;
$custom-light: #a273d0;
$custom-dark: #000000;

JSON

{
  "hex": "#7438bb",
  "rgb": {
    "r": 116,
    "g": 56,
    "b": 187
  },
  "hsl": {
    "h": 267.481,
    "s": 53.909,
    "l": 47.647
  },
  "oklch": {
    "l": 0.48909,
    "c": 0.19467,
    "h": 300.2
  },
  "luminance": 0.10129
}

Semantic roles & 50–950 ramp

primary

#7438BB

secondary

#AAC886

accent

#DD4B9A

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100814

muted

#7F7B82

Preview Lab

Preview with #7438BB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →