#7438AE#7438AE

#7438AE is a mid, vivid violet. Relative luminance 0.096; OKLCH L 47.9% C 0.180 H 303.6°. Best body text is #FFFFFF at 7.19:1 contrast (WCAG AA passes).

Color values

HEX	#7438AE
RGB	rgb(116, 56, 174)
HSL	hsl(271, 51%, 45%)
HSV	hsv(271, 68%, 68%)
CMYK	cmyk(33.3%, 67.8%, 0%, 31.8%)
CIE-LAB	lab(37.11, 48.61, -52.89)
CIE-LCH	lch(37.11, 71.84, 312.59°)
OKLab	oklab(47.92% 0.0997 -0.1503)
OKLCH	oklch(47.92% 0.18 303.6)
XYZ	xyz(16.2549, 9.5974, 41.0323)
Luminance	0.0960 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7438AE #72AE38

analogous

#3938AE #7438AE #AE38AD

triadic

#7438AE #AE7438 #38AE74

tetradic

#7438AE #AE3938 #72AE38 #38ADAE

square

#7438AE #AE3938 #72AE38 #38ADAE

split-complementary

#7438AE #ADAE38 #38AE39

monochromatic

#361A51 #552980 #7438AE #9359CA #B188D9

Accessibility & contrast

On white

7.19

#7438AE on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.92

#7438AE on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7438AE

7.19:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7438AE	#FFFFFF	#000000	##FFFFFF
##7438AE	1.00	7.19	2.92	7.19
#FFFFFF	7.19	1.00	21.00	1.00
#000000	2.92	21.00	1.00	21.00
##FFFFFF	7.19	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0056B2

Deuteranopia (green-blind)

#0657AB

Tritanopia (blue-blind)

#69536E

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #7438ae;
/* rgb */ color: rgb(116, 56, 174);
/* oklch */ color: oklch(47.9% 0.180 303.6);

Tailwind

colors: {
  custom: {
    50: '#a173c7',
    500: '#7438ae',
    950: '#000000',
  },
}

SCSS

$custom: #7438ae;
$custom-light: #a173c7;
$custom-dark: #000000;

JSON

{
  "hex": "#7438ae",
  "rgb": {
    "r": 116,
    "g": 56,
    "b": 174
  },
  "hsl": {
    "h": 270.508,
    "s": 51.304,
    "l": 45.098
  },
  "oklch": {
    "l": 0.47918,
    "c": 0.18036,
    "h": 303.6
  },
  "luminance": 0.09597
}

Semantic roles & 50–950 ramp

primary

#7438AE

secondary

#A0C37F

accent

#DB4D93

background

#FAF7FC

surface

#F4EDF8

border

#CEC8D1

text

#0F0813

muted

#7F7B82

Preview Lab

Preview with #7438AE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →