#743897#743897

#743897 is a mid, vivid violet. Relative luminance 0.088; OKLCH L 46.3% C 0.155 H 310.9°. Best body text is #FFFFFF at 7.62:1 contrast (WCAG AA passes).

Color values

HEX	#743897
RGB	rgb(116, 56, 151)
HSL	hsl(278, 46%, 41%)
HSV	hsv(278, 63%, 59%)
CMYK	cmyk(23.2%, 62.9%, 0%, 40.8%)
CIE-LAB	lab(35.55, 43.12, -41.58)
CIE-LCH	lch(35.55, 59.90, 316.05°)
OKLab	oklab(46.29% 0.1014 -0.1171)
OKLCH	oklch(46.29% 0.155 310.9)
XYZ	xyz(14.2015, 8.7760, 30.2180)
Luminance	0.0878 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#743897 #5B9738

analogous

#443897 #743897 #97388A

triadic

#743897 #977438 #389774

tetradic

#743897 #974438 #5B9738 #388A97

square

#743897 #974438 #5B9738 #388A97

split-complementary

#743897 #8A9738 #389744

monochromatic

#2F173E #52276A #743897 #954FBE #B07BCE

Accessibility & contrast

On white

7.62

#743897 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.76

#743897 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #743897

7.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##743897	#FFFFFF	#000000	##FFFFFF
##743897	1.00	7.62	2.76	7.62
#FFFFFF	7.62	1.00	21.00	1.00
#000000	2.76	21.00	1.00	21.00
##FFFFFF	7.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0F519A

Deuteranopia (green-blind)

#2E5595

Tritanopia (blue-blind)

#704A62

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #743897;
/* rgb */ color: rgb(116, 56, 151);
/* oklch */ color: oklch(46.3% 0.155 310.9);

Tailwind

colors: {
  custom: {
    50: '#9f72b6',
    500: '#743897',
    950: '#000000',
  },
}

SCSS

$custom: #743897;
$custom-light: #9f72b6;
$custom-dark: #000000;

JSON

{
  "hex": "#743897",
  "rgb": {
    "r": 116,
    "g": 56,
    "b": 151
  },
  "hsl": {
    "h": 277.895,
    "s": 45.894,
    "l": 40.588
  },
  "oklch": {
    "l": 0.46295,
    "c": 0.15485,
    "h": 310.9
  },
  "luminance": 0.08776
}

Semantic roles & 50–950 ramp

primary

#743897

secondary

#8CB773

accent

#D65283

background

#FAF7FB

surface

#F3EDF6

border

#CDC8D0

text

#0F0811

muted

#7F7B80

Preview Lab

Preview with #743897

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →