#743883#743883

#743883 is a mid, vivid purple. Relative luminance 0.082; OKLCH L 45.0% C 0.133 H 319.3°. Best body text is #FFFFFF at 7.97:1 contrast (WCAG AA passes).

Color values

HEX	#743883
RGB	rgb(116, 56, 131)
HSL	hsl(288, 40%, 37%)
HSV	hsv(288, 57%, 51%)
CMYK	cmyk(11.5%, 57.3%, 0%, 48.6%)
CIE-LAB	lab(34.36, 38.65, -31.21)
CIE-LCH	lch(34.36, 49.68, 321.08°)
OKLab	oklab(45.04% 0.1007 -0.0868)
OKLCH	oklch(45.04% 0.133 319.3)
XYZ	xyz(12.7128, 8.1806, 22.3777)
Luminance	0.0818 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#743883 #478338

analogous

#4F3883 #743883 #83386D

triadic

#743883 #837438 #388374

tetradic

#743883 #834F38 #478338 #386D83

square

#743883 #834F38 #478338 #386D83

split-complementary

#743883 #6D8338 #38834F

monochromatic

#28132D #4E2658 #743883 #9A4AAE #B372C3

Accessibility & contrast

On white

7.97

#743883 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.64

#743883 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #743883

7.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##743883	#FFFFFF	#000000	##FFFFFF
##743883	1.00	7.97	2.64	7.97
#FFFFFF	7.97	1.00	21.00	1.00
#000000	2.64	21.00	1.00	21.00
##FFFFFF	7.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#294D85

Deuteranopia (green-blind)

#3D5381

Tritanopia (blue-blind)

#744358

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #743883;
/* rgb */ color: rgb(116, 56, 131);
/* oklch */ color: oklch(45.0% 0.133 319.3);

Tailwind

colors: {
  custom: {
    50: '#9e72a7',
    500: '#743883',
    950: '#000000',
  },
}

SCSS

$custom: #743883;
$custom-light: #9e72a7;
$custom-dark: #000000;

JSON

{
  "hex": "#743883",
  "rgb": {
    "r": 116,
    "g": 56,
    "b": 131
  },
  "hsl": {
    "h": 288,
    "s": 40.107,
    "l": 36.667
  },
  "oklch": {
    "l": 0.4504,
    "c": 0.13296,
    "h": 319.3
  },
  "luminance": 0.0818
}

Semantic roles & 50–950 ramp

primary

#743883

secondary

#78AC6B

accent

#D05870

background

#F9F7FA

surface

#F2EDF4

border

#CCC8CE

text

#0F080F

muted

#7E7B7F

Preview Lab

Preview with #743883

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →