#7437BF#7437BF

#7437BF is a mid, highly saturated violet. Relative luminance 0.102; OKLCH L 49.1% C 0.200 H 299.3°. Best body text is #FFFFFF at 6.90:1 contrast (WCAG AA passes).

Color values

HEX	#7437BF
RGB	rgb(116, 55, 191)
HSL	hsl(267, 55%, 48%)
HSV	hsv(267, 71%, 75%)
CMYK	cmyk(39.3%, 71.2%, 0%, 25.1%)
CIE-LAB	lab(38.21, 53.31, -61.14)
CIE-LCH	lch(38.21, 81.12, 311.08°)
OKLab	oklab(49.1% 0.0981 -0.1745)
OKLCH	oklch(49.1% 0.2 299.3)
XYZ	xyz(17.9703, 10.2068, 50.3035)
Luminance	0.1021 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7437BF #82BF37

analogous

#373EBF #7437BF #B837BF

triadic

#7437BF #BF7437 #37BF74

tetradic

#7437BF #BF373E #82BF37 #37BFB8

square

#7437BF #BF373E #82BF37 #37BFB8

split-complementary

#7437BF #BFB837 #3EBF37

monochromatic

#3A1C60 #57298F #7437BF #9462D2 #B491DF

Accessibility & contrast

On white

6.90

#7437BF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.04

#7437BF on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7437BF

6.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7437BF	#FFFFFF	#000000	##FFFFFF
##7437BF	1.00	6.90	3.04	6.90
#FFFFFF	6.90	1.00	21.00	1.00
#000000	3.04	21.00	1.00	21.00
##FFFFFF	6.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005AC3

Deuteranopia (green-blind)

#0059BC

Tritanopia (blue-blind)

#625977

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #7437bf;
/* rgb */ color: rgb(116, 55, 191);
/* oklch */ color: oklch(49.1% 0.200 299.3);

Tailwind

colors: {
  custom: {
    50: '#a273d3',
    500: '#7437bf',
    950: '#000000',
  },
}

SCSS

$custom: #7437bf;
$custom-light: #a273d3;
$custom-dark: #000000;

JSON

{
  "hex": "#7437bf",
  "rgb": {
    "r": 116,
    "g": 55,
    "b": 191
  },
  "hsl": {
    "h": 266.912,
    "s": 55.285,
    "l": 48.235
  },
  "oklch": {
    "l": 0.49104,
    "c": 0.20023,
    "h": 299.3
  },
  "luminance": 0.10207
}

Semantic roles & 50–950 ramp

primary

#7437BF

secondary

#ACCA88

accent

#DF499C

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100814

muted

#7F7B83

Preview Lab

Preview with #7437BF

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →