#7437A3#7437A3

#7437A3 is a mid, vivid violet. Relative luminance 0.091; OKLCH L 47.0% C 0.170 H 307.0°. Best body text is #FFFFFF at 7.45:1 contrast (WCAG AA passes).

Color values

HEX	#7437A3
RGB	rgb(116, 55, 163)
HSL	hsl(274, 50%, 43%)
HSV	hsv(274, 66%, 64%)
CMYK	cmyk(28.8%, 66.3%, 0%, 36.1%)
CIE-LAB	lab(36.16, 46.45, -47.85)
CIE-LCH	lch(36.16, 66.69, 314.15°)
OKLab	oklab(46.99% 0.102 -0.1355)
OKLCH	oklch(46.99% 0.17 307)
XYZ	xyz(15.1781, 9.0899, 35.5982)
Luminance	0.0909 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7437A3 #66A337

analogous

#3E37A3 #7437A3 #A3379C

triadic

#7437A3 #A37437 #37A374

tetradic

#7437A3 #A33E37 #66A337 #379CA3

square

#7437A3 #A33E37 #66A337 #379CA3

split-complementary

#7437A3 #9CA337 #37A33E

monochromatic

#331847 #532875 #7437A3 #9352C5 #B080D4

Accessibility & contrast

On white

7.45

#7437A3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.82

#7437A3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7437A3

7.45:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7437A3	#FFFFFF	#000000	##FFFFFF
##7437A3	1.00	7.45	2.82	7.45
#FFFFFF	7.45	1.00	21.00	1.00
#000000	2.82	21.00	1.00	21.00
##FFFFFF	7.45	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0053A6

Deuteranopia (green-blind)

#1F56A1

Tritanopia (blue-blind)

#6C4E68

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #7437a3;
/* rgb */ color: rgb(116, 55, 163);
/* oklch */ color: oklch(47.0% 0.170 307.0);

Tailwind

colors: {
  custom: {
    50: '#a072bf',
    500: '#7437a3',
    950: '#000000',
  },
}

SCSS

$custom: #7437a3;
$custom-light: #a072bf;
$custom-dark: #000000;

JSON

{
  "hex": "#7437a3",
  "rgb": {
    "r": 116,
    "g": 55,
    "b": 163
  },
  "hsl": {
    "h": 273.889,
    "s": 49.541,
    "l": 42.745
  },
  "oklch": {
    "l": 0.46988,
    "c": 0.16956,
    "h": 307
  },
  "luminance": 0.0909
}

Semantic roles & 50–950 ramp

primary

#7437A3

secondary

#96BE78

accent

#D94F8B

background

#FAF7FB

surface

#F4EDF7

border

#CEC8D0

text

#0F0812

muted

#7F7B81

Preview Lab

Preview with #7437A3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →