#743798#743798

#743798 is a mid, vivid violet. Relative luminance 0.087; OKLCH L 46.2% C 0.157 H 310.7°. Best body text is #FFFFFF at 7.66:1 contrast (WCAG AA passes).

Color values

HEX#743798
RGBrgb(116, 55, 152)
HSLhsl(278, 47%, 41%)
HSVhsv(278, 64%, 60%)
CMYKcmyk(23.7%, 63.8%, 0%, 40.4%)
CIE-LABlab(35.43, 43.87, -42.38)
CIE-LCHlch(35.43, 61.00, 315.99°)
OKLaboklab(46.23% 0.1026 -0.1194)
OKLCHoklch(46.23% 0.157 310.7)
XYZxyz(14.2351, 8.7127, 30.6315)
Luminance0.0871 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#743798 #5B9837
analogous
#433798 #743798 #98378B
triadic
#743798 #987437 #379874
tetradic
#743798 #984337 #5B9837 #378B98
square
#743798 #984337 #5B9837 #378B98
split-complementary
#743798 #8B9837 #379843
monochromatic
#2F163E #52276B #743798 #954DBF #B07ACF

Accessibility & contrast

On white

7.66
#743798 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.74
#743798 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #743798
7.66:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##743798#FFFFFF#000000##FFFFFF
##7437981.007.662.747.66
#FFFFFF7.661.0021.001.00
#0000002.7421.001.0021.00
##FFFFFF7.661.0021.001.00

Color blindness preview

Protanopia (red-blind)
#08509B
Deuteranopia (green-blind)
#2C5496
Tritanopia (blue-blind)
#6F4A62
Achromatopsia (no color)
#535353

Design tokens & code

CSS
--color: #743798;
/* rgb */ color: rgb(116, 55, 152);
/* oklch */ color: oklch(46.2% 0.157 310.7);
Tailwind
colors: {
  custom: {
    50: '#9f72b7',
    500: '#743798',
    950: '#000000',
  },
}
SCSS
$custom: #743798;
$custom-light: #9f72b7;
$custom-dark: #000000;
JSON
{
  "hex": "#743798",
  "rgb": {
    "r": 116,
    "g": 55,
    "b": 152
  },
  "hsl": {
    "h": 277.732,
    "s": 46.86,
    "l": 40.588
  },
  "oklch": {
    "l": 0.46226,
    "c": 0.15745,
    "h": 310.7
  },
  "luminance": 0.08712
}

Semantic roles & 50–950 ramp

primary
#743798
secondary
#8CB873
accent
#D65183
background
#FAF7FB
surface
#F3EDF6
border
#CDC8D0
text
#0F0811
muted
#7F7B80

Preview Lab

Preview with #743798

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#743798 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva