#743797#743797

#743797 is a mid, vivid violet. Relative luminance 0.087; OKLCH L 46.2% C 0.156 H 311.0°. Best body text is #FFFFFF at 7.68:1 contrast (WCAG AA passes).

Color values

HEX	#743797
RGB	rgb(116, 55, 151)
HSL	hsl(278, 47%, 40%)
HSV	hsv(278, 64%, 59%)
CMYK	cmyk(23.2%, 63.6%, 0%, 40.8%)
CIE-LAB	lab(35.36, 43.64, -41.88)
CIE-LCH	lch(35.36, 60.48, 316.18°)
OKLab	oklab(46.16% 0.1026 -0.1179)
OKLCH	oklch(46.16% 0.156 311)
XYZ	xyz(14.1535, 8.6801, 30.2020)
Luminance	0.0868 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#743797 #5A9737

analogous

#443797 #743797 #97378A

triadic

#743797 #977437 #379774

tetradic

#743797 #974437 #5A9737 #378A97

square

#743797 #974437 #5A9737 #378A97

split-complementary

#743797 #8A9737 #379744

monochromatic

#2F163D #52276A #743797 #954DBE #B07ACF

Accessibility & contrast

On white

7.68

#743797 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.74

#743797 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #743797

7.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##743797	#FFFFFF	#000000	##FFFFFF
##743797	1.00	7.68	2.74	7.68
#FFFFFF	7.68	1.00	21.00	1.00
#000000	2.74	21.00	1.00	21.00
##FFFFFF	7.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0B509A

Deuteranopia (green-blind)

#2D5495

Tritanopia (blue-blind)

#704962

Achromatopsia (no color)

#535353

Design tokens & code

CSS

--color: #743797;
/* rgb */ color: rgb(116, 55, 151);
/* oklch */ color: oklch(46.2% 0.156 311.0);

Tailwind

colors: {
  custom: {
    50: '#9f72b6',
    500: '#743797',
    950: '#000000',
  },
}

SCSS

$custom: #743797;
$custom-light: #9f72b6;
$custom-dark: #000000;

JSON

{
  "hex": "#743797",
  "rgb": {
    "r": 116,
    "g": 55,
    "b": 151
  },
  "hsl": {
    "h": 278.125,
    "s": 46.602,
    "l": 40.392
  },
  "oklch": {
    "l": 0.46159,
    "c": 0.15635,
    "h": 311
  },
  "luminance": 0.0868
}

Semantic roles & 50–950 ramp

primary

#743797

secondary

#8CB872

accent

#D65282

background

#FAF7FB

surface

#F3EDF6

border

#CDC8D0

text

#0F0811

muted

#7F7B80

Preview Lab

Preview with #743797

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →