#74367B#74367B

#74367B is a dark, vivid purple. Relative luminance 0.078; OKLCH L 44.3% C 0.128 H 323.5°. Best body text is #FFFFFF at 8.22:1 contrast (WCAG AA passes).

Color values

HEX	#74367B
RGB	rgb(116, 54, 123)
HSL	hsl(294, 39%, 35%)
HSV	hsv(294, 56%, 48%)
CMYK	cmyk(5.7%, 56.1%, 0%, 51.8%)
CIE-LAB	lab(33.52, 38.03, -27.54)
CIE-LCH	lch(33.52, 46.96, 324.09°)
OKLab	oklab(44.29% 0.1028 -0.0761)
OKLCH	oklch(44.29% 0.128 323.5)
XYZ	xyz(12.0964, 7.7820, 19.6000)
Luminance	0.0778 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74367B #3D7B36

analogous

#52367B #74367B #7B3660

triadic

#74367B #7B7436 #367B74

tetradic

#74367B #7B5236 #3D7B36 #36607B

square

#74367B #7B5236 #3D7B36 #36607B

split-complementary

#74367B #607B36 #367B52

monochromatic

#241126 #4C2350 #74367B #9C49A6 #B66DBF

Accessibility & contrast

On white

8.22

#74367B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.56

#74367B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74367B

8.22:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74367B	#FFFFFF	#000000	##FFFFFF
##74367B	1.00	8.22	2.56	8.22
#FFFFFF	8.22	1.00	21.00	1.00
#000000	2.56	21.00	1.00	21.00
##FFFFFF	8.22	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2C4A7D

Deuteranopia (green-blind)

#405179

Tritanopia (blue-blind)

#763F53

Achromatopsia (no color)

#4F4F4F

Design tokens & code

CSS

--color: #74367b;
/* rgb */ color: rgb(116, 54, 123);
/* oklch */ color: oklch(44.3% 0.128 323.5);

Tailwind

colors: {
  custom: {
    50: '#9e70a1',
    500: '#74367b',
    950: '#000000',
  },
}

SCSS

$custom: #74367b;
$custom-light: #9e70a1;
$custom-dark: #000000;

JSON

{
  "hex": "#74367b",
  "rgb": {
    "r": 116,
    "g": 54,
    "b": 123
  },
  "hsl": {
    "h": 293.913,
    "s": 38.983,
    "l": 34.706
  },
  "oklch": {
    "l": 0.44288,
    "c": 0.12792,
    "h": 323.5
  },
  "luminance": 0.07781
}

Semantic roles & 50–950 ramp

primary

#74367B

secondary

#6CA765

accent

#CF5965

background

#F9F6F9

surface

#F2ECF2

border

#CCC7CC

text

#0F080F

muted

#7E7B7E

Preview Lab

Preview with #74367B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →