#743585#743585

#743585 is a dark, vivid purple. Relative luminance 0.080; OKLCH L 44.7% C 0.140 H 318.6°. Best body text is #FFFFFF at 8.11:1 contrast (WCAG AA passes).

Color values

HEX	#743585
RGB	rgb(116, 53, 133)
HSL	hsl(287, 43%, 36%)
HSV	hsv(287, 60%, 52%)
CMYK	cmyk(12.8%, 60.2%, 0%, 47.8%)
CIE-LAB	lab(33.89, 40.65, -33.19)
CIE-LCH	lch(33.89, 52.48, 320.77°)
OKLab	oklab(44.73% 0.1051 -0.0925)
OKLCH	oklch(44.73% 0.14 318.6)
XYZ	xyz(12.7086, 7.9532, 23.0514)
Luminance	0.0795 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#743585 #468535

analogous

#4C3585 #743585 #85356E

triadic

#743585 #857435 #358574

tetradic

#743585 #854C35 #468535 #356E85

square

#743585 #854C35 #468535 #356E85

split-complementary

#743585 #6E8535 #35854C

monochromatic

#28122D #4E2459 #743585 #9A46B1 #B36FC6

Accessibility & contrast

On white

8.11

#743585 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.59

#743585 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #743585

8.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##743585	#FFFFFF	#000000	##FFFFFF
##743585	1.00	8.11	2.59	8.11
#FFFFFF	8.11	1.00	21.00	1.00
#000000	2.59	21.00	1.00	21.00
##FFFFFF	8.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#224B88

Deuteranopia (green-blind)

#395283

Tritanopia (blue-blind)

#744258

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #743585;
/* rgb */ color: rgb(116, 53, 133);
/* oklch */ color: oklch(44.7% 0.140 318.6);

Tailwind

colors: {
  custom: {
    50: '#9e70a9',
    500: '#743585',
    950: '#000000',
  },
}

SCSS

$custom: #743585;
$custom-light: #9e70a9;
$custom-dark: #000000;

JSON

{
  "hex": "#743585",
  "rgb": {
    "r": 116,
    "g": 53,
    "b": 133
  },
  "hsl": {
    "h": 287.25,
    "s": 43.011,
    "l": 36.471
  },
  "oklch": {
    "l": 0.44732,
    "c": 0.14,
    "h": 318.6
  },
  "luminance": 0.07953
}

Semantic roles & 50–950 ramp

primary

#743585

secondary

#77AE68

accent

#D35570

background

#F9F6FA

surface

#F2ECF4

border

#CCC7CE

text

#0F0810

muted

#7E7B7F

Preview Lab

Preview with #743585

Body copy rendered with the generated semantic roles for this colour.

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