#74349A#74349A

#74349A is a mid, vivid violet. Relative luminance 0.085; OKLCH L 46.0% C 0.164 H 310.4°. Best body text is #FFFFFF at 7.78:1 contrast (WCAG AA passes).

Color values

HEX	#74349A
RGB	rgb(116, 52, 154)
HSL	hsl(278, 50%, 40%)
HSV	hsv(278, 66%, 60%)
CMYK	cmyk(24.7%, 66.2%, 0%, 39.6%)
CIE-LAB	lab(35.01, 45.83, -44.27)
CIE-LCH	lch(35.01, 63.72, 316.00°)
OKLab	oklab(45.97% 0.1062 -0.1249)
OKLCH	oklch(45.97% 0.164 310.4)
XYZ	xyz(14.2621, 8.5024, 31.4554)
Luminance	0.0850 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74349A #5A9A34

analogous

#41349A #74349A #9A348D

triadic

#74349A #9A7434 #349A74

tetradic

#74349A #9A4134 #5A9A34 #348D9A

square

#74349A #9A4134 #5A9A34 #348D9A

split-complementary

#74349A #8D9A34 #349A41

monochromatic

#2F153E #52256C #74349A #9549C2 #B077D1

Accessibility & contrast

On white

7.78

#74349A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.70

#74349A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74349A

7.78:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74349A	#FFFFFF	#000000	##FFFFFF
##74349A	1.00	7.78	2.70	7.78
#FFFFFF	7.78	1.00	21.00	1.00
#000000	2.70	21.00	1.00	21.00
##FFFFFF	7.78	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004F9D

Deuteranopia (green-blind)

#275398

Tritanopia (blue-blind)

#6F4962

Achromatopsia (no color)

#525252

Design tokens & code

CSS

--color: #74349a;
/* rgb */ color: rgb(116, 52, 154);
/* oklch */ color: oklch(46.0% 0.164 310.4);

Tailwind

colors: {
  custom: {
    50: '#9f70b8',
    500: '#74349a',
    950: '#000000',
  },
}

SCSS

$custom: #74349a;
$custom-light: #9f70b8;
$custom-dark: #000000;

JSON

{
  "hex": "#74349a",
  "rgb": {
    "r": 116,
    "g": 52,
    "b": 154
  },
  "hsl": {
    "h": 277.647,
    "s": 49.515,
    "l": 40.392
  },
  "oklch": {
    "l": 0.45967,
    "c": 0.16398,
    "h": 310.4
  },
  "luminance": 0.08502
}

Semantic roles & 50–950 ramp

primary

#74349A

secondary

#8CBA70

accent

#D94F82

background

#FAF6FB

surface

#F4ECF6

border

#CEC7D0

text

#0F0811

muted

#7F7B80

Preview Lab

Preview with #74349A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →