#74348A#74348A

#74348A is a dark, vivid purple. Relative luminance 0.080; OKLCH L 44.9% C 0.147 H 316.5°. Best body text is #FFFFFF at 8.07:1 contrast (WCAG AA passes).

Color values

HEX	#74348A
RGB	rgb(116, 52, 138)
HSL	hsl(285, 45%, 37%)
HSV	hsv(285, 62%, 54%)
CMYK	cmyk(15.9%, 62.3%, 0%, 45.9%)
CIE-LAB	lab(33.99, 42.25, -36.11)
CIE-LCH	lch(33.99, 55.58, 319.48°)
OKLab	oklab(44.91% 0.1066 -0.101)
OKLCH	oklch(44.91% 0.147 316.5)
XYZ	xyz(13.0172, 8.0044, 24.8991)
Luminance	0.0800 (WCAG relative)
Temperature	cool
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74348A #4A8A34

analogous

#49348A #74348A #8A3475

triadic

#74348A #8A7434 #348A74

tetradic

#74348A #8A4934 #4A8A34 #34758A

square

#74348A #8A4934 #4A8A34 #34758A

split-complementary

#74348A #758A34 #348A49

monochromatic

#291331 #4F235E #74348A #9945B6 #B26FC9

Accessibility & contrast

On white

8.07

#74348A on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.60

#74348A on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74348A

8.07:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74348A	#FFFFFF	#000000	##FFFFFF
##74348A	1.00	8.07	2.60	8.07
#FFFFFF	8.07	1.00	21.00	1.00
#000000	2.60	21.00	1.00	21.00
##FFFFFF	8.07	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1B4C8D

Deuteranopia (green-blind)

#355288

Tritanopia (blue-blind)

#73435A

Achromatopsia (no color)

#505050

Design tokens & code

CSS

--color: #74348a;
/* rgb */ color: rgb(116, 52, 138);
/* oklch */ color: oklch(44.9% 0.147 316.5);

Tailwind

colors: {
  custom: {
    50: '#9f6fac',
    500: '#74348a',
    950: '#000000',
  },
}

SCSS

$custom: #74348a;
$custom-light: #9f6fac;
$custom-dark: #000000;

JSON

{
  "hex": "#74348a",
  "rgb": {
    "r": 116,
    "g": 52,
    "b": 138
  },
  "hsl": {
    "h": 284.651,
    "s": 45.263,
    "l": 37.255
  },
  "oklch": {
    "l": 0.44905,
    "c": 0.14688,
    "h": 316.5
  },
  "luminance": 0.08004
}

Semantic roles & 50–950 ramp

primary

#74348A

secondary

#7BB169

accent

#D55374

background

#FAF6FA

surface

#F3ECF4

border

#CDC7CE

text

#0F0810

muted

#7F7B7F

Preview Lab

Preview with #74348A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →