#74347B#74347B

#74347B is a dark, vivid purple. Relative luminance 0.076; OKLCH L 44.0% C 0.131 H 323.6°. Best body text is #FFFFFF at 8.33:1 contrast (WCAG AA passes).

Color values

HEX	#74347B
RGB	rgb(116, 52, 123)
HSL	hsl(294, 41%, 34%)
HSV	hsv(294, 58%, 48%)
CMYK	cmyk(5.7%, 57.7%, 0%, 51.8%)
CIE-LAB	lab(33.13, 39.08, -28.15)
CIE-LCH	lch(33.13, 48.17, 324.23°)
OKLab	oklab(44% 0.1057 -0.0779)
OKLCH	oklch(44% 0.131 323.6)
XYZ	xyz(12.0053, 7.5997, 19.5696)
Luminance	0.0760 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#74347B #3B7B34

analogous

#51347B #74347B #7B345F

triadic

#74347B #7B7434 #347B74

tetradic

#74347B #7B5134 #3B7B34 #345F7B

square

#74347B #7B5134 #3B7B34 #345F7B

split-complementary

#74347B #5F7B34 #347B51

monochromatic

#231025 #4B2250 #74347B #9D46A6 #B76AC0

Accessibility & contrast

On white

8.33

#74347B on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.52

#74347B on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #74347B

8.33:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##74347B	#FFFFFF	#000000	##FFFFFF
##74347B	1.00	8.33	2.52	8.33
#FFFFFF	8.33	1.00	21.00	1.00
#000000	2.52	21.00	1.00	21.00
##FFFFFF	8.33	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#29497D

Deuteranopia (green-blind)

#3E5179

Tritanopia (blue-blind)

#763E52

Achromatopsia (no color)

#4E4E4E

Design tokens & code

CSS

--color: #74347b;
/* rgb */ color: rgb(116, 52, 123);
/* oklch */ color: oklch(44.0% 0.131 323.6);

Tailwind

colors: {
  custom: {
    50: '#9e6fa1',
    500: '#74347b',
    950: '#000000',
  },
}

SCSS

$custom: #74347b;
$custom-light: #9e6fa1;
$custom-dark: #000000;

JSON

{
  "hex": "#74347b",
  "rgb": {
    "r": 116,
    "g": 52,
    "b": 123
  },
  "hsl": {
    "h": 294.085,
    "s": 40.571,
    "l": 34.314
  },
  "oklch": {
    "l": 0.44002,
    "c": 0.13129,
    "h": 323.6
  },
  "luminance": 0.07599
}

Semantic roles & 50–950 ramp

primary

#74347B

secondary

#6AA863

accent

#D05763

background

#F9F6F9

surface

#F2ECF2

border

#CCC7CC

text

#0F070F

muted

#7E7A7E

Preview Lab

Preview with #74347B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →