#74343D#74343D
#74343D is a dark, moderate red. Relative luminance 0.065; OKLCH L 41.3% C 0.090 H 13.1°. Best body text is #FFFFFF at 9.13:1 contrast (WCAG AA passes).
Color values
| HEX | #74343D |
|---|---|
| RGB | rgb(116, 52, 61) |
| HSL | hsl(352, 38%, 33%) |
| HSV | hsv(352, 55%, 45%) |
| CMYK | cmyk(0%, 55.2%, 47.4%, 54.5%) |
| CIE-LAB | lab(30.66, 29.07, 7.97) |
| CIE-LCH | lch(30.66, 30.15, 15.32°) |
| OKLab | oklab(41.35% 0.0879 0.0205) |
| OKLCH | oklch(41.35% 0.09 13.1) |
| XYZ | xyz(9.2734, 6.5069, 5.1816) |
| Luminance | 0.0651 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 1.64
Purple Brown
#673A3F
ΔE00 4.35
Brownish Purple
#76424E
ΔE00 5.03
Purplish Brown
#6B4247
ΔE00 5.89
Bordeaux
#7B002C
ΔE00 8.25
Red Wine
#8C0034
ΔE00 8.54
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#74343D #34746B
analogous
#74345D #74343D #744B34
triadic
#74343D #3D7434 #343D74
tetradic
#74343D #5D7434 #34746B #4B3474
square
#74343D #5D7434 #34746B #4B3474
split-complementary
#74343D #34744B #345D74
monochromatic
#1F0E11 #4A2127 #74343D #9E4753 #BB6773
Accessibility & contrast
On white
9.13
#74343D on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.30
#74343D on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #74343D
9.13:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##74343D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##74343D | 1.00 | 9.13 | 2.30 | 9.13 |
| #FFFFFF | 9.13 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.30 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.13 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#41403D
Deuteranopia (green-blind)
#514D3C
Tritanopia (blue-blind)
#7E2C37
Achromatopsia (no color)
#484848
Design tokens & code
CSS
--color: #74343d; /* rgb */ color: rgb(116, 52, 61); /* oklch */ color: oklch(41.3% 0.090 13.1);
Tailwind
colors: {
custom: {
50: '#9f6e72',
500: '#74343d',
950: '#000000',
},
}SCSS
$custom: #74343d; $custom-light: #9f6e72; $custom-dark: #000000;
JSON
{
"hex": "#74343d",
"rgb": {
"r": 116,
"g": 52,
"b": 61
},
"hsl": {
"h": 351.563,
"s": 38.095,
"l": 32.941
},
"oklch": {
"l": 0.41348,
"c": 0.0903,
"h": 13.1
},
"luminance": 0.06506
}Semantic roles & 50–950 ramp
primary
#74343D
secondary
#61A39A
accent
#CEBE5A
background
#FAF6F6
surface
#F4ECEC
border
#CEC7C7
text
#0F0707
muted
#7F7A7A