#74343C#74343C
#74343C is a dark, moderate red. Relative luminance 0.065; OKLCH L 41.3% C 0.090 H 14.1°. Best body text is #FFFFFF at 9.13:1 contrast (WCAG AA passes).
Color values
| HEX | #74343C |
|---|---|
| RGB | rgb(116, 52, 60) |
| HSL | hsl(353, 38%, 33%) |
| HSV | hsv(353, 55%, 45%) |
| CMYK | cmyk(0%, 55.2%, 48.3%, 54.5%) |
| CIE-LAB | lab(30.63, 28.96, 8.58) |
| CIE-LCH | lch(30.63, 30.21, 16.51°) |
| OKLab | oklab(41.32% 0.0875 0.022) |
| OKLCH | oklch(41.32% 0.09 14.1) |
| XYZ | xyz(9.2467, 6.4962, 5.0410) |
| Luminance | 0.0649 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Wine
#722F37
ΔE00 1.43
Purple Brown
#673A3F
ΔE00 4.38
Brownish Purple
#76424E
ΔE00 5.28
Purplish Brown
#6B4247
ΔE00 5.94
Bordeaux
#7B002C
ΔE00 8.27
Wine Red
#7B0323
ΔE00 8.58
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#74343C #34746C
analogous
#74345C #74343C #744C34
triadic
#74343C #3C7434 #343C74
tetradic
#74343C #5C7434 #34746C #4C3474
square
#74343C #5C7434 #34746C #4C3474
split-complementary
#74343C #34744C #345C74
monochromatic
#1F0E10 #4A2126 #74343C #9E4752 #BB6772
Accessibility & contrast
On white
9.13
#74343C on #FFFFFF
AA ✓AA large ✓AAA ✓
On black
2.30
#74343C on #000000
AA ✗AA large ✗AAA ✗
Best text color
#FFFFFF on #74343C
9.13:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##74343C | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##74343C | 1.00 | 9.13 | 2.30 | 9.13 |
| #FFFFFF | 9.13 | 1.00 | 21.00 | 1.00 |
| #000000 | 2.30 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 9.13 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#41403C
Deuteranopia (green-blind)
#524D3B
Tritanopia (blue-blind)
#7E2C37
Achromatopsia (no color)
#484848
Design tokens & code
CSS
--color: #74343c; /* rgb */ color: rgb(116, 52, 60); /* oklch */ color: oklch(41.3% 0.090 14.1);
Tailwind
colors: {
custom: {
50: '#9f6e71',
500: '#74343c',
950: '#000000',
},
}SCSS
$custom: #74343c; $custom-light: #9f6e71; $custom-dark: #000000;
JSON
{
"hex": "#74343c",
"rgb": {
"r": 116,
"g": 52,
"b": 60
},
"hsl": {
"h": 352.5,
"s": 38.095,
"l": 32.941
},
"oklch": {
"l": 0.4132,
"c": 0.09023,
"h": 14.1
},
"luminance": 0.06495
}Semantic roles & 50–950 ramp
primary
#74343C
secondary
#61A39B
accent
#CEC05A
background
#FAF6F6
surface
#F4ECEC
border
#CEC7C7
text
#0F0707
muted
#7F7A7A