#743395#743395

#743395 is a mid, vivid violet. Relative luminance 0.083; OKLCH L 45.5% C 0.160 H 312.3°. Best body text is #FFFFFF at 7.92:1 contrast (WCAG AA passes).

Color values

HEX	#743395
RGB	rgb(116, 51, 149)
HSL	hsl(280, 49%, 39%)
HSV	hsv(280, 66%, 58%)
CMYK	cmyk(22.1%, 65.8%, 0%, 41.6%)
CIE-LAB	lab(34.50, 45.19, -42.04)
CIE-LCH	lch(34.50, 61.72, 317.06°)
OKLab	oklab(45.5% 0.1077 -0.1184)
OKLCH	oklch(45.5% 0.16 312.3)
XYZ	xyz(13.8101, 8.2509, 29.2930)
Luminance	0.0825 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#743395 #549533

analogous

#433395 #743395 #953385

triadic

#743395 #957433 #339574

tetradic

#743395 #954333 #549533 #338595

square

#743395 #954333 #549533 #338595

split-complementary

#743395 #859533 #339543

monochromatic

#2D143A #512367 #743395 #9746C0 #B073CF

Accessibility & contrast

On white

7.92

#743395 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.65

#743395 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #743395

7.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##743395	#FFFFFF	#000000	##FFFFFF
##743395	1.00	7.92	2.65	7.92
#FFFFFF	7.92	1.00	21.00	1.00
#000000	2.65	21.00	1.00	21.00
##FFFFFF	7.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#004E98

Deuteranopia (green-blind)

#2B5293

Tritanopia (blue-blind)

#70465F

Achromatopsia (no color)

#515151

Design tokens & code

CSS

--color: #743395;
/* rgb */ color: rgb(116, 51, 149);
/* oklch */ color: oklch(45.5% 0.160 312.3);

Tailwind

colors: {
  custom: {
    50: '#9f6fb5',
    500: '#743395',
    950: '#000000',
  },
}

SCSS

$custom: #743395;
$custom-light: #9f6fb5;
$custom-dark: #000000;

JSON

{
  "hex": "#743395",
  "rgb": {
    "r": 116,
    "g": 51,
    "b": 149
  },
  "hsl": {
    "h": 279.796,
    "s": 49,
    "l": 39.216
  },
  "oklch": {
    "l": 0.45495,
    "c": 0.16006,
    "h": 312.3
  },
  "luminance": 0.08251
}

Semantic roles & 50–950 ramp

primary

#743395

secondary

#86B76C

accent

#D94F7D

background

#FAF6FB

surface

#F3ECF6

border

#CDC7D0

text

#0F0811

muted

#7F7B80

Preview Lab

Preview with #743395

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →