#743389#743389

#743389 is a dark, vivid purple. Relative luminance 0.079; OKLCH L 44.7% C 0.147 H 317.1°. Best body text is #FFFFFF at 8.15:1 contrast (WCAG AA passes).

Color values

HEX#743389
RGBrgb(116, 51, 137)
HSLhsl(285, 46%, 37%)
HSVhsv(285, 63%, 54%)
CMYKcmyk(15.3%, 62.8%, 0%, 46.3%)
CIE-LABlab(33.75, 42.53, -35.88)
CIE-LCHlch(33.75, 55.65, 319.85°)
OKLaboklab(44.71% 0.1079 -0.1004)
OKLCHoklch(44.71% 0.147 317.1)
XYZxyz(12.9010, 7.8873, 24.5049)
Luminance0.0789 (WCAG relative)
Temperaturecool
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#743389 #488933
analogous
#493389 #743389 #893373
triadic
#743389 #897433 #338974
tetradic
#743389 #894933 #488933 #337389
square
#743389 #894933 #488933 #337389
split-complementary
#743389 #738933 #338949
monochromatic
#281230 #4E225C #743389 #9A44B6 #B36EC9

Accessibility & contrast

On white

8.15
#743389 on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.58
#743389 on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #743389
8.15:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##743389#FFFFFF#000000##FFFFFF
##7433891.008.152.588.15
#FFFFFF8.151.0021.001.00
#0000002.5821.001.0021.00
##FFFFFF8.151.0021.001.00

Color blindness preview

Protanopia (red-blind)
#1A4B8C
Deuteranopia (green-blind)
#355187
Tritanopia (blue-blind)
#734259
Achromatopsia (no color)
#4F4F4F

Design tokens & code

CSS
--color: #743389;
/* rgb */ color: rgb(116, 51, 137);
/* oklch */ color: oklch(44.7% 0.147 317.1);
Tailwind
colors: {
  custom: {
    50: '#9f6fac',
    500: '#743389',
    950: '#000000',
  },
}
SCSS
$custom: #743389;
$custom-light: #9f6fac;
$custom-dark: #000000;
JSON
{
  "hex": "#743389",
  "rgb": {
    "r": 116,
    "g": 51,
    "b": 137
  },
  "hsl": {
    "h": 285.349,
    "s": 45.745,
    "l": 36.863
  },
  "oklch": {
    "l": 0.44708,
    "c": 0.14736,
    "h": 317.1
  },
  "luminance": 0.07887
}

Semantic roles & 50–950 ramp

primary
#743389
secondary
#79B167
accent
#D55272
background
#FAF6FA
surface
#F3ECF4
border
#CDC7CE
text
#0F0710
muted
#7F7A7F

Preview Lab

Preview with #743389

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#743389 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva