#7431BE#7431BE

#7431BE is a mid, highly saturated violet. Relative luminance 0.096; OKLCH L 48.3% C 0.206 H 300.3°. Best body text is #FFFFFF at 7.18:1 contrast (WCAG AA passes).

Color values

HEX	#7431BE
RGB	rgb(116, 49, 190)
HSL	hsl(269, 59%, 47%)
HSV	hsv(269, 74%, 75%)
CMYK	cmyk(38.9%, 74.2%, 0%, 25.5%)
CIE-LAB	lab(37.16, 55.79, -62.26)
CIE-LCH	lch(37.16, 83.60, 311.86°)
OKLab	oklab(48.34% 0.104 -0.1778)
OKLCH	oklch(48.34% 0.206 300.3)
XYZ	xyz(17.5927, 9.6272, 49.6366)
Luminance	0.0963 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7431BE #7BBE31

analogous

#3134BE #7431BE #BB31BE

triadic

#7431BE #BE7431 #31BE74

tetradic

#7431BE #BE3134 #7BBE31 #31BEBB

square

#7431BE #BE3134 #7BBE31 #31BEBB

split-complementary

#7431BE #BEBB31 #34BE31

monochromatic

#39185D #56248D #7431BE #9358D4 #B389E1

Accessibility & contrast

On white

7.18

#7431BE on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.93

#7431BE on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7431BE

7.18:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7431BE	#FFFFFF	#000000	##FFFFFF
##7431BE	1.00	7.18	2.93	7.18
#FFFFFF	7.18	1.00	21.00	1.00
#000000	2.93	21.00	1.00	21.00
##FFFFFF	7.18	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0057C2

Deuteranopia (green-blind)

#0056BB

Tritanopia (blue-blind)

#635575

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #7431be;
/* rgb */ color: rgb(116, 49, 190);
/* oklch */ color: oklch(48.3% 0.206 300.3);

Tailwind

colors: {
  custom: {
    50: '#a270d3',
    500: '#7431be',
    950: '#000000',
  },
}

SCSS

$custom: #7431be;
$custom-light: #a270d3;
$custom-dark: #000000;

JSON

{
  "hex": "#7431be",
  "rgb": {
    "r": 116,
    "g": 49,
    "b": 190
  },
  "hsl": {
    "h": 268.511,
    "s": 58.996,
    "l": 46.863
  },
  "oklch": {
    "l": 0.48339,
    "c": 0.20596,
    "h": 300.3
  },
  "luminance": 0.09627
}

Semantic roles & 50–950 ramp

primary

#7431BE

secondary

#A7CA80

accent

#E24698

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100814

muted

#7F7B83

Preview Lab

Preview with #7431BE

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →