#7431BC#7431BC

#7431BC is a mid, highly saturated violet. Relative luminance 0.095; OKLCH L 48.2% C 0.204 H 300.8°. Best body text is #FFFFFF at 7.22:1 contrast (WCAG AA passes).

Color values

HEX#7431BC
RGBrgb(116, 49, 188)
HSLhsl(269, 59%, 46%)
HSVhsv(269, 74%, 74%)
CMYKcmyk(38.3%, 73.9%, 0%, 26.3%)
CIE-LABlab(37.00, 55.31, -61.35)
CIE-LCHlch(37.00, 82.60, 312.03°)
OKLaboklab(48.18% 0.1044 -0.1751)
OKLCHoklch(48.18% 0.204 300.8)
XYZxyz(17.3756, 9.5403, 48.4932)
Luminance0.0954 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#7431BC #79BC31
analogous
#3133BC #7431BC #BA31BC
triadic
#7431BC #BC7431 #31BC74
tetradic
#7431BC #BC3133 #79BC31 #31BCBA
square
#7431BC #BC3133 #79BC31 #31BCBA
split-complementary
#7431BC #BCBA31 #33BC31
monochromatic
#38185B #56248B #7431BC #9357D3 #B288E0

Accessibility & contrast

On white

7.22
#7431BC on #FFFFFF
AA ✓AA large ✓AAA ✓

On black

2.91
#7431BC on #000000
AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7431BC
7.22:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##7431BC#FFFFFF#000000##FFFFFF
##7431BC1.007.222.917.22
#FFFFFF7.221.0021.001.00
#0000002.9121.001.0021.00
##FFFFFF7.221.0021.001.00

Color blindness preview

Protanopia (red-blind)
#0056C0
Deuteranopia (green-blind)
#0056B9
Tritanopia (blue-blind)
#645474
Achromatopsia (no color)
#575757

Design tokens & code

CSS
--color: #7431bc;
/* rgb */ color: rgb(116, 49, 188);
/* oklch */ color: oklch(48.2% 0.204 300.8);
Tailwind
colors: {
  custom: {
    50: '#a270d1',
    500: '#7431bc',
    950: '#000000',
  },
}
SCSS
$custom: #7431bc;
$custom-light: #a270d1;
$custom-dark: #000000;
JSON
{
  "hex": "#7431bc",
  "rgb": {
    "r": 116,
    "g": 49,
    "b": 188
  },
  "hsl": {
    "h": 268.921,
    "s": 58.65,
    "l": 46.471
  },
  "oklch": {
    "l": 0.48176,
    "c": 0.20387,
    "h": 300.8
  },
  "luminance": 0.0954
}

Semantic roles & 50–950 ramp

primary
#7431BC
secondary
#A6CA7F
accent
#E24697
background
#FAF7FD
surface
#F4EDFA
border
#CEC8D3
text
#100814
muted
#7F7B83

Preview Lab

Preview with #7431BC

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#7431BC Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva