#7431BA#7431BA

#7431BA is a mid, highly saturated violet. Relative luminance 0.095; OKLCH L 48.0% C 0.202 H 301.3°. Best body text is #FFFFFF at 7.26:1 contrast (WCAG AA passes).

Color values

HEX	#7431BA
RGB	rgb(116, 49, 186)
HSL	hsl(269, 58%, 46%)
HSV	hsv(269, 74%, 73%)
CMYK	cmyk(37.6%, 73.7%, 0%, 27.1%)
CIE-LAB	lab(36.85, 54.82, -60.43)
CIE-LCH	lch(36.85, 81.59, 312.21°)
OKLab	oklab(48.01% 0.1049 -0.1724)
OKLCH	oklch(48.01% 0.202 301.3)
XYZ	xyz(17.1615, 9.4547, 47.3657)
Luminance	0.0945 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7431BA #77BA31

analogous

#3132BA #7431BA #B831BA

triadic

#7431BA #BA7431 #31BA74

tetradic

#7431BA #BA3132 #77BA31 #31BAB8

square

#7431BA #BA3132 #77BA31 #31BAB8

split-complementary

#7431BA #BAB831 #32BA31

monochromatic

#381759 #56248A #7431BA #9356D2 #B286DF

Accessibility & contrast

On white

7.26

#7431BA on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.89

#7431BA on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7431BA

7.26:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7431BA	#FFFFFF	#000000	##FFFFFF
##7431BA	1.00	7.26	2.89	7.26
#FFFFFF	7.26	1.00	21.00	1.00
#000000	2.89	21.00	1.00	21.00
##FFFFFF	7.26	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0056BE

Deuteranopia (green-blind)

#0056B7

Tritanopia (blue-blind)

#655373

Achromatopsia (no color)

#575757

Design tokens & code

CSS

--color: #7431ba;
/* rgb */ color: rgb(116, 49, 186);
/* oklch */ color: oklch(48.0% 0.202 301.3);

Tailwind

colors: {
  custom: {
    50: '#a270d0',
    500: '#7431ba',
    950: '#000000',
  },
}

SCSS

$custom: #7431ba;
$custom-light: #a270d0;
$custom-dark: #000000;

JSON

{
  "hex": "#7431ba",
  "rgb": {
    "r": 116,
    "g": 49,
    "b": 186
  },
  "hsl": {
    "h": 269.343,
    "s": 58.298,
    "l": 46.078
  },
  "oklch": {
    "l": 0.48014,
    "c": 0.20178,
    "h": 301.3
  },
  "luminance": 0.09455
}

Semantic roles & 50–950 ramp

primary

#7431BA

secondary

#A4C97E

accent

#E24696

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100814

muted

#7F7B82

Preview Lab

Preview with #7431BA

Body copy rendered with the generated semantic roles for this colour.

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