#7431B9#7431B9

#7431B9 is a mid, highly saturated violet. Relative luminance 0.094; OKLCH L 47.9% C 0.201 H 301.6°. Best body text is #FFFFFF at 7.29:1 contrast (WCAG AA passes).

Color values

HEX	#7431B9
RGB	rgb(116, 49, 185)
HSL	hsl(270, 58%, 46%)
HSV	hsv(270, 74%, 73%)
CMYK	cmyk(37.3%, 73.5%, 0%, 27.5%)
CIE-LAB	lab(36.77, 54.58, -59.97)
CIE-LCH	lch(36.77, 81.09, 312.31°)
OKLab	oklab(47.93% 0.1051 -0.171)
OKLCH	oklch(47.93% 0.201 301.6)
XYZ	xyz(17.0556, 9.4123, 46.8077)
Luminance	0.0941 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7431B9 #76B931

analogous

#3132B9 #7431B9 #B831B9

triadic

#7431B9 #B97431 #31B974

tetradic

#7431B9 #B93132 #76B931 #31B9B8

square

#7431B9 #B93132 #76B931 #31B9B8

split-complementary

#7431B9 #B9B831 #32B931

monochromatic

#371758 #562489 #7431B9 #9355D2 #B286DF

Accessibility & contrast

On white

7.29

#7431B9 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.88

#7431B9 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7431B9

7.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7431B9	#FFFFFF	#000000	##FFFFFF
##7431B9	1.00	7.29	2.88	7.29
#FFFFFF	7.29	1.00	21.00	1.00
#000000	2.88	21.00	1.00	21.00
##FFFFFF	7.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0056BD

Deuteranopia (green-blind)

#0056B6

Tritanopia (blue-blind)

#655372

Achromatopsia (no color)

#565656

Design tokens & code

CSS

--color: #7431b9;
/* rgb */ color: rgb(116, 49, 185);
/* oklch */ color: oklch(47.9% 0.201 301.6);

Tailwind

colors: {
  custom: {
    50: '#a26fcf',
    500: '#7431b9',
    950: '#000000',
  },
}

SCSS

$custom: #7431b9;
$custom-light: #a26fcf;
$custom-dark: #000000;

JSON

{
  "hex": "#7431b9",
  "rgb": {
    "r": 116,
    "g": 49,
    "b": 185
  },
  "hsl": {
    "h": 269.559,
    "s": 58.12,
    "l": 45.882
  },
  "oklch": {
    "l": 0.47934,
    "c": 0.20074,
    "h": 301.6
  },
  "luminance": 0.09412
}

Semantic roles & 50–950 ramp

primary

#7431B9

secondary

#A3C87D

accent

#E14695

background

#FAF7FC

surface

#F4EDF9

border

#CEC8D2

text

#100814

muted

#7F7B82

Preview Lab

Preview with #7431B9

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →