#7431B3#7431B3

#7431B3 is a mid, vivid violet. Relative luminance 0.092; OKLCH L 47.5% C 0.194 H 303.1°. Best body text is #FFFFFF at 7.41:1 contrast (WCAG AA passes).

Color values

HEX	#7431B3
RGB	rgb(116, 49, 179)
HSL	hsl(271, 57%, 45%)
HSV	hsv(271, 73%, 70%)
CMYK	cmyk(35.2%, 72.6%, 0%, 29.8%)
CIE-LAB	lab(36.30, 53.13, -57.18)
CIE-LCH	lch(36.30, 78.06, 312.90°)
OKLab	oklab(47.46% 0.1063 -0.1628)
OKLCH	oklch(47.46% 0.194 303.1)
XYZ	xyz(16.4355, 9.1643, 43.5421)
Luminance	0.0916 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7431B3 #70B331

analogous

#3331B3 #7431B3 #B331B1

triadic

#7431B3 #B37431 #31B374

tetradic

#7431B3 #B33331 #70B331 #31B1B3

square

#7431B3 #B33331 #70B331 #31B1B3

split-complementary

#7431B3 #B1B331 #31B333

monochromatic

#361753 #552483 #7431B3 #9352D0 #B182DD

Accessibility & contrast

On white

7.41

#7431B3 on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.83

#7431B3 on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7431B3

7.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7431B3	#FFFFFF	#000000	##FFFFFF
##7431B3	1.00	7.41	2.83	7.41
#FFFFFF	7.41	1.00	21.00	1.00
#000000	2.83	21.00	1.00	21.00
##FFFFFF	7.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0054B7

Deuteranopia (green-blind)

#0055B0

Tritanopia (blue-blind)

#67516F

Achromatopsia (no color)

#555555

Design tokens & code

CSS

--color: #7431b3;
/* rgb */ color: rgb(116, 49, 179);
/* oklch */ color: oklch(47.5% 0.194 303.1);

Tailwind

colors: {
  custom: {
    50: '#a16fcb',
    500: '#7431b3',
    950: '#000000',
  },
}

SCSS

$custom: #7431b3;
$custom-light: #a16fcb;
$custom-dark: #000000;

JSON

{
  "hex": "#7431b3",
  "rgb": {
    "r": 116,
    "g": 49,
    "b": 179
  },
  "hsl": {
    "h": 270.923,
    "s": 57.018,
    "l": 44.706
  },
  "oklch": {
    "l": 0.47457,
    "c": 0.19445,
    "h": 303.1
  },
  "luminance": 0.09164
}

Semantic roles & 50–950 ramp

primary

#7431B3

secondary

#9FC67A

accent

#E04892

background

#FAF6FC

surface

#F4ECF9

border

#CEC7D2

text

#100813

muted

#7F7B82

Preview Lab

Preview with #7431B3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →