#7431AB#7431AB

#7431AB is a mid, vivid violet. Relative luminance 0.088; OKLCH L 46.8% C 0.186 H 305.4°. Best body text is #FFFFFF at 7.58:1 contrast (WCAG AA passes).

Color values

HEX	#7431AB
RGB	rgb(116, 49, 171)
HSL	hsl(273, 55%, 43%)
HSV	hsv(273, 71%, 67%)
CMYK	cmyk(32.2%, 71.3%, 0%, 32.9%)
CIE-LAB	lab(35.69, 51.23, -53.40)
CIE-LCH	lch(35.69, 74.00, 313.81°)
OKLab	oklab(46.84% 0.1076 -0.1517)
OKLCH	oklch(46.84% 0.186 305.4)
XYZ	xyz(15.6498, 8.8500, 39.4039)
Luminance	0.0885 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7431AB #68AB31

analogous

#3731AB #7431AB #AB31A5

triadic

#7431AB #AB7431 #31AB74

tetradic

#7431AB #AB3731 #68AB31 #31A5AB

square

#7431AB #AB3731 #68AB31 #31A5AB

split-complementary

#7431AB #A5AB31 #31AB37

monochromatic

#33164C #54237B #7431AB #934DCC #B07DDA

Accessibility & contrast

On white

7.58

#7431AB on #FFFFFF

AA ✓AA large ✓AAA ✓

On black

2.77

#7431AB on #000000

AA ✗AA large ✗AAA ✗

Best text color

#FFFFFF on #7431AB

7.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7431AB	#FFFFFF	#000000	##FFFFFF
##7431AB	1.00	7.58	2.77	7.58
#FFFFFF	7.58	1.00	21.00	1.00
#000000	2.77	21.00	1.00	21.00
##FFFFFF	7.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0052AF

Deuteranopia (green-blind)

#0054A8

Tritanopia (blue-blind)

#6A4D6B

Achromatopsia (no color)

#545454

Design tokens & code

CSS

--color: #7431ab;
/* rgb */ color: rgb(116, 49, 171);
/* oklch */ color: oklch(46.8% 0.186 305.4);

Tailwind

colors: {
  custom: {
    50: '#a16fc5',
    500: '#7431ab',
    950: '#000000',
  },
}

SCSS

$custom: #7431ab;
$custom-light: #a16fc5;
$custom-dark: #000000;

JSON

{
  "hex": "#7431ab",
  "rgb": {
    "r": 116,
    "g": 49,
    "b": 171
  },
  "hsl": {
    "h": 272.951,
    "s": 55.455,
    "l": 43.137
  },
  "oklch": {
    "l": 0.46837,
    "c": 0.18603,
    "h": 305.4
  },
  "luminance": 0.0885
}

Semantic roles & 50–950 ramp

primary

#7431AB

secondary

#98C275

accent

#DF498D

background

#FAF6FC

surface

#F4ECF8

border

#CEC7D1

text

#0F0813

muted

#7F7B82

Preview Lab

Preview with #7431AB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →